of Sony's subsidiaries which are Audio division and VAIO division made digital music player. Users also got confused about thedevices, as it couldn't play MP3 format but could only play ATRAC, which is made by Sony. It was too difficult and inconvenient for the consumers to use that devices and download music. Consequently, Sony failed.
According to the statistic, Sony believes they achieved a
performing poorly. So this might be the opportunity they can apply.
2. Online payment system
Second, online payment industry is growing fast. Still credit cards are dominant method of online transaction, but the usage of accounts to e-mail (such as PayPal) and deferring billing system like Bill Me Later is growing steadily (See exhibit 4). Unlike the reason of industry growth from e-commerc
of information are so volatile and extensive that costs a lot to deal with, G market outsourced and uses data analysis software.
Using this data analysis fromthe “Wiselog” program, G market can provide the service that meets the customer needs and understand consumer behavior in depth. Combing these information with their existing database, G market can use this source to CRM. This procedur
theresultof survey for customers’ perception for the five home-shopping companies.
Suppliers
There are two routes for suppliers to sell their products to home-shopping companies. One is indirect procurement and the other is direct procurement if we see the two routes fromthe perspective ofthe home-shopping companies. The former is the way to use vendor, the intermediary between suppli
the reason.
2. We think if we can get enough information it is easily for us to reach a conclusion.
3. The information what we need are user’s personal data and how phone’s performance satisfy user. Those questions are not too broad or narrow. Becauseof we can get all ofthe information from questionnaire.
4. When we get the information from questionnaire. We can use SPSS to analyze it a