is then sold to various bottlers throughout the world who hold an exclusive territory. The Coca-Cola Company owns its anchor bottler in North America, Coca-Cola Refreshments. The Coca-Cola Company is headquartered in Atlanta, Georgia, United State. So we had debate time to choose the best company in terms of marketing strategies and then we made decision to study about the Coca-cola company.
Started as Korea Microbial Research Laboratory in 1970
It holds two-thirds of traditional wine market of Korea
Fermentation Control
controling enzyme activity
help extend expiration date of Makkoli to triple
Raw-rice Fermentation
it doesn't need to steam rice
keeps nutritions from destruction
environment-friendly technology
Seolgangmi
developed rice for brewing
IS
Marketing Strategy
The analysis of the industry is crucial. The analysis would be carried out with the use of Porter’s Five Forces Analysis and the SWOT Analysis.
3.1 Porter’s Five Forces Analysis
The solar panel business requires sophisticated technologies and greater investment, which brings high barriers to entry. But once entered, the possibilities of others entering would be low
Markets : Russia
Analysis the country
The formal name is Russian Federation, and Russia borders the Arctic Ocean to the North, the Pacific Ocean to the East, North Korea, China, Mongolia, Kazakhstan, Azerbaijan, Gruziya to the South, Ukraine, Poland, Lithuania, Latvia, Estonia, Finland, and Norway to the West. Because of various geological structure and spaciousness territory, Russia has al
market conditions induced Finland's farmers to switch from growing staple grains to producing meat and dairy products, setting a pattern that persisted into the late 1980s.
In response to the agricultural depression of the 1930s, the government encouraged domestic production by imposing tariffs on agricultural imports. This policy enjoyed some success: the total area under cultivation increased,