the latter need emerges. Applied to the temporary employees’ case, their need for physiological element which includes hunger, thirst, and basic need to be alive is satisfied by earning money. However, next need, safety isn’t fully satisfied because of unstable job environment. The deficiency causes love, esteem, and self-actualization can’t be filled. In other words, they have lack of driv
high-image building : It is for self-conscious businessmen to meet the social needs.
② Assessment of leisure markets
- They are sensitive about price because they have to pay own money.
- Leisure travel with the family, unlike the commercial market, instead of scheduling and dispatch tends to emphasize the safety and friendliness.
- Demand appears to be concentrated (In other words, you ne
the target customers
Segment Age Profession Characteristics
1 20-25 University students - Especially, freshmen & discharged soldiers are interested in their appearance
- Most of them are tech-savvy, using the Internet and other technological devices on regular bases.
- Because of their lack of social confidence, they have high interests in their appearance and are sensitive about other peo
frequent game use was related to high peer-group satisfaction. Together, these studies indicate that cyber-relationships can provide a sens of belonging, warmth, and well-beings. Also results implied that gender should be considered an important factor when examining the impact of Internet use on personal adjustment.
The purpose of this study is to find out the hindering factors on Internet ad
Thus, our team decided to study about cosmetic market in China. We found that foreign companies like L’Oreal, Procter & Gamble Co and Shiseido have large portion of the China’s cosmetics market share while Korean companies have little portion of that. However, Korean beauty products also have high quality and Chinese people are favorable to Korean products. In other words, it is hard to under