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[마케팅] LG전자 엑스노트 마케팅 전략(영문)에 대한 자료입니다.
목차
1.About LG
2.X note
3.SWOT Analysis
4.4Ps
본문내용
*well-established distribution & A/S Infra.
LG branch retail store
LG E-shop(online shopping mall)
*Reliable brand image of LG
LG is well known for high
technical skills & safety
*Cheaper than competitors' price
Chun Eunbong Model (Shin Min Ah) Look’s Cool!
Han Saram THe price is low compared with SamSung and it’s much better I think.
Lee Yonggil Simpleness. Later I want to buy it!
Kim Jiyong Compared with Apple, the design is not better but still design is awesome!
Jong Hegyeung CF Model ! Actress seems attractive ,either the product!
Kim Yoori When hearing the computer’s name the image looks like gorgeous!
Shin Bitnara Design looks like Awesome!
Kim Jieun It’s Thin ! The lap top look’s like sophisticated.
Hong Duckgi Looks like sharp!
Dam Hye Note book seemed Neatness!