소개글
[광고론] 자살예방 공익광고(영문)에 대한 자료입니다.
목차
1. Intro
2. Background Information
3. Analysis of the Advertisement
3-1. Limitations and strengths
3-2. Analysis of contents
4. Conclusion
본문내용
1. Intro
In present days due to advancing technology, every industry is becoming more and more complex. However, most of the people find it difficult keeping up their mental growth with the current pace. As a result, death caused by suicide takes place even more often, compared to wars or crimes. Additionally, the development of internet system and quick access to the internet, it is easier to find information about suicide and to be affected by it. For this, our team has done researching on the topic with former studies, gathered information and opinions about the topic, and finally has created a public service advertisement. The form of the advertisement is video which can be used as a TV advertisement and an UCC advertisement. And for the conclusion, we have analyzed our own advertisement as well.
참고문헌
1. 공익적 메시지 전달을 위한 영상디자인 제작 연구- 자살예방을 중심으로 –
전미소, 2008
2. 자살행동관련 변인의 탐색
정은영, 2007