소개글
[매스컴론] 사회에 영향을 미치는 매스컴 사례 조사(영문)에 대한 자료입니다.
목차
01 Pororo
02 Food Programs
03 Diet
04 Queen of housewives
본문내용
01 Pororo - Social cognitive + Diffusion of innovation
Children’s TV shows
→Pro-sAocial, positive effects
→Improving literacy
→Learning positive social behavior
Innovation diffuses or spreads throughout society in a predictable pattern.
These days, pororo become popular more and more
In pororo, there are many episodes that children can learn pro-social behavior and good educational messages. Easy lines, tempo and short episode are attractive factor to children. Pororo program don’t include violence content and behavior. Thus through various episodes, it gives positive messages and convert children’s thought naturally.