분야
pptx02 Communication
03 Culture
04 Decision making
05 Conclusion
Communication
provide sound direction of communication
maintain solid channels of communication
Organizational
Culture
Values
Appeal
Culture Strength
Decision
Making
Ethical Decision Making Framework
4 You
Matrix Structure
George and Jones (2005), state that the matrix organizational structure
All Channel
Use same channel
All channel communication allows employees to communicate actively with each other, making all members free to contribute
Customer
Employee and customer are communicate each other
George, J., & Jones, G. (2005). Understanding and Managing Organizational Behavior (4th ed.). Upper Saddle River, NJ: Pearson Prentice Hall.
Goldstien, E. B. (2006). Sensation and Perception (7th ed.). New York: Wadsworth.
Hawks, M., Kembell, B., Kembell, S., Olsen, L., & Perry, L. (2002). Catching the Starbucks Fever. Retrieved October 17, 2008, from http://www.academicmind.com/unpublishedpapers/business/marketing/2002-04-000aag-catching-the-starbucks-fever.html
Marques, J. F. (2008). Spiritual performance from an organizational perspective: the Starbucks way. In Corporate Governance (Vol. 8, pp. 248-257). : Emerald Group Publishing Limited. ProQuest Database.
Robbins, S. P. (2005). Organizational Behavior (11th ed.). Upper Saddle River, NJ: Pearson Education.
Shultz, H. (2008). Starbucks Makes Organizational Changes to Enhance Customer Experience. Retrieved October 22, 2008, from http://www.starbucks.com/aboutus/pressdesc.asp?id=831
Starbucks Corporation. (2008). Corporate Social Responsibility. Retrieved October 15, 2008, from http://www.starbucks.com/aboutus/csr.asp
