1. Executive summary
There are many motors company in Korea and they earn lots of money by doing their strategies. Among them, KIA motors ranks 2d in domestic automobiles market. KIA motors was established in 1994 for strengthening the national power through the machine industry. In 1998, Hyundai motors acquired Kia motors through international bidding and KIA was separated by Hyundai group in 2
Sony’s Key Challenge
The Sony group recorded revenues of $77.3 billion during the financial year ended March 2009, a decrease of 12.9% compared to FY2008. The operating loss of the group was $2.3 billion during FY2009, as compared to an operating profit of $4.8 billion. The net loss of the company was $1 billion in FY2009. From 2009, the crisis of Sony has begun.
The reason of Sony’s defic
compares a firm's current assets to its current liabilities.
Safety Index
Debt to equity
The debt-to-equity ratio (D/E) is a financial ratio indicating the relative proportion of shareholders' equity and debt used to finance a company's assets.[1] Closely related to leveraging, the ratio is also known as Risk, Gearing or Leverage. The two components are often taken f
2) Facilities
- Marriott international
Marriott International is a leader and strong competitor in a variety of industries, including hotels and motels, food service, facilities management, retirement communities, and vacation interval ownership or time-shares. The Marriott family, the company's founders, owned a 21-percent interest in the company in the mid-1990s.
Marriott's primary enterpris
(2) Aggressiveness/Achievement
Apple set aggressive goals and drive themselves hard to achieve them. Apple recognize that this is a unique time, when their products will change the way people work and live. It is an adventure, and Apple are in it together.
(3) Positive Social Contribution
Apple build products that extend human capability, freeing people from drudgery and helping them a
1. Introduction
The Economist, an economic journal of England, put in an article at 11th, 2009, ‘The World in 2010’. This article predicted the economic situation of 2010 and said ‘An increasingly confident Indonesia may well replace sluggish, kleptocratic Russia in the club of emerging superstars: the BRICs could become the BICIs’. From the new big economic countries, Brazil, Russia, I
Part. 1
▪ About Amore pacific
Company Overview of Amore Pacific
Founded in 1945 - The oldest one of cosmetics companies in korea
One of the most beloved cosmetics companies in korean market
1st korean cosmetics company expanding to foreign market
Establish a local subsidiary in about 16 countries
& export and sell its cosmetic in about 50 countries
Main brand - Sulhwasoo, He
(2)Weaknesses
One of the biggest weakness of Samsung is they don't have the strategic model. This is not only Samsung's problem, but the problem is Apples's Iphone, HTC's HD2, RIM's Blackberry are all strategic models that is preoccupying the current market. Another weakness is Samsung's design. Apple's Iphone is popular for its simple design, and HTC and Blackberry are launching distinctively
ii. Cost of Phishing
Although no current research of the phishing damage of Korea or the whole world-wide-web exist there are articles displaying the cost of damage for U.S.
The damage caused by phishing ranges from denial of access to e-mail to substantial financial loss. It is estimated that between May 2004 and May 2005, approximately 1.2 million computer users in the United States suffered
S-Hyundai-card.
Target market = for women in 20-30 ages who do shopping frequently as Hyundia has strong distributions in department-store.
Positioning = for women, it offers many benefits for shopping such benefit as give discount price in purchasing goods in department-store and day-marketing in Saturday and Sunday. Innovative design of card for ladies.
4-P
Product = Platinum card