The concept of Globalization
The process of increasing interconnectedness
between lots of societies all over the world
Rapidly growing spread ofideas, cultures, and information around the world
International organizations, Non-governmental organizations(NGOs), transnational companies
as important actors in global politics
The more interdependent world economy
Internationalizati
12.3 LEADERSHIP
What is Leadership?
The Process of influencing and motivating people
Optimistic about the vision ofthe venture
Encouraging the team members
What is the Team?
- The benefit from a combination of people with various skills, knowledge, and talents
Create a frequent and rich flow ofideas
Team leader should make good atmosphere
The American Dream is a national ethos ofthe United State in which freedom includes a promise ofthe possibility of prosperity and success.
2. by James Truslow Adams in 1931,
“Life should be better and richer and fuller for everyone, with opportunity for each according to ability or achievement" regardless of social class or circumstances of birth.
Theideaofthe American Dream
ideas with people motivated to contribute.
Plummeting Sales
1) Severe quality problems
-Minimum possible quality score
2.0 by J.D. Power and Associates
-‘Cheap price, low quality’ image
2) Cannibalization problems for
differentiation only minimal
ex. Elantra over Excel
3) Management problems
-Unrealistic ideas of HMC’s
capabilities in the
the key driving mechanisms towards meeting the Millennium Development Goals."
Nov,2004
Mark Malloch Brown
Administrator ofthe UNDP
Literally means
“Bank ofthe Villages”
Est.1983 in Dhaka, Bangladesh
Microfinance organization
and community development bank
Based on theidea that
“the poor have skills that are underutilized”
Sustained education and follow
The Inditex Group Is Made Up Of More Than 100 Companies Operating
In Textile Design, Manufacturing And Distribution.
The Group's Success And Its Unique Business Model,
Based On Innovation And Flexibility,
Have Made Inditex One OfThe Biggest Fashion Retailers In The World.
Zara is in tune with its customers, who help it give shape to theideas, trends and tastes developing in the wor
ofthe vanity ". and it was the most important reason for doing the plastic surgery which she thought important and invaluable consumption for her. the real meaning of consumption for her is the convenience of living.
2) The motives of consumption
In fact she did not like herself too and wanted to be more beautiful and slimmer without theideaof doing the plastic surgery at first. but
Karl Marx (1818-83)
.
Karl Heinrich Marx (May 5, 1818 – March 14, 1883) was a German philosopher, political economist, historian, political theorist, sociologist, and communist revolutionary, whose ideas played a significant role in the development of modern communism and socialism.
Born in 1818 Trier, Prussia
studied Law at Bonn and Berlin
began to study French utopian socialis
the strategies reflected by the global paradigm shift. Three main explanations of paradigm shift in 21C are presented below.
1) Artisan Spirit: Uniqueness and High Quality
A lot of experts on global coffee market say consumers are now longing for uniqueness rather than standardized flavor of giant franchisers like Starbucks. Regardless ofthe price people wants high quality with fresh idea
of deviance is allowed to high-status members so long as it doesn’t affect group goal achievement
On Group Interaction
High-status members are more assertive
Large status differences limit diversity ofideas and creativity
On Equity
If status is perceived to be inequitable, it will result in various forms of corrective behavior.
Social Loafing
The tendency for individuals to expend