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1974. 스티브 잡스와 스티브 워즈니악, 론웨인 컴퓨터회사 설립
1976. 개인용 컴퓨터 ‘애플 I’ 완성, 200여대를 판매함
1977. 애플 컴퓨터 법인 설립, ‘애플 II’ 출시
1983. 최초의 GUI 운영체제 개인용 컴퓨터 애플 리사 출시
1984. 매킨토시 출시
1985. 스티브 잡스, 실적 부진을
smartphones, we will focus on the mobile users. So in this paper, our group aims to present a smart way of increasing the traffic number of NATE, thus creating more value of the firm. We will discuss the current situation, the new profit model itself, and the values that are expected to be created through the new model.
II. Current Situation
A. External Analysis
자료 : 닐
1. Reason of Choice & Market Situation
Market Situation
More demands of Smartphones, SNS began to emerge, and users of SNS are growing rapidly. The most widely used SNS in Korea is Cyworld, and recently, growing prevalence of the use of smartphones makes growth rates of Facebook and Twitter more sharply. The most largely activated SNS in the world is Facebook, and also Twitter is growing. In
Application Protocol : WAP) : 무선단말기와 이통사 기지국의 무선 네트워크환경에서 데이타를 효율적으로 전송할 수 있도록 고안된 무선인터넷 규약
고객이 무선단말기의 전용 프로그램 등을 이용하여 무선망을 통해 금융기관 시스템에 접속하여
언제 어디서나 금융거래를 이용하는 모바일뱅킹서비스
Ⅰ. Introduction of Study
1. Background of study
Although the name of 'QR code' was difficult to remember at first, the recognition rate of 'QR Code' is increasing day by day. As smartphones have become popular globally, various marketings which are using it have appeared. One of the typical marketings is QR code marketing. If QR code which is also called 2D barcode is scanned, it simpl
Research & Results
First, to ensure importance of ‘Smartphone for kids’ to children, our group surveyed to parent with elementary school children. May 20, we go out Gwanghwamun Station and asked for survey to parents who hung out with their children. As a result, 98 samples were collected. The survey results are as follows
○1 Children’s mobile phone use status (Question 1)
: More t
1. introduction
A. objective
In December, 2011, LG mobile released PRADA 3.0. PRADA 3.0 is third version of PRADA phone which was successful for PRADA 1.0. LG mobile launched PRADA 3.0 with PRADA(high fashion brand), investing huge capital. Taking this opportunity, they try to convert their unfavorable position in smartphone market. However, consequently, it seems to be failed. In this proje
Useful Application
‘알약’
알약 어플리케이션은 핸드폰검사를 통해 바이러스나 악성코드를 검사할 수 있고 즉시 치료 까지 가능한 어플리케이션
그리고 발신자번호로 차단하는 기능과 문자키워드로 차단하는 기능을 이용하여 스팸 차단까지 가능
‘광주 버스 어플’
광주에 사는 사람들이
1. Introduction
LG Electronics has recently decided to raise one trillion won through new shares sales to prepare money to reinforce their businesses. They are planning to invest more than 60% of the money raised to the smartphone business. LG Electronics was once a leading company of the mobile phone industry reaching 10% of the world market share have faced many trouble after the industry ha
- LG Electronics is planning to raise $890million through new share sales
- Investing 60% to SmartPhones
LG is trying to bounce back in the Mobile Phone Industry
Before the popularity of the Smartphones, the main competitive advantages in the mobile phone market were:
Brand, Device specifications, Design and Price.
These were determined at the manufacturer’s competitiveness.