3. Brand positioning
- To make a comparison, the other big domestic competitor, Asiana Airline, appeals to emotions through comfortable, tender atmosphere. On the other hand, Korean Airline is aiming to improve customer satisfaction under the basic duties of Korean Airline by appealing with a perfection, quality, thoroughness, convenience.
- With a perfect and best image, Korean Airline striv
Koreans have risen up as one carrying flags in their hands. The sea of people in the streets united under the flag, which gave them strength and courage to overcome difficult and adversity.
Many such vivid examples can be found in Korea's modern history since the birth of the Taegeukgi. The incident that most clearly demonstrated the power of the Taegeukgi was the March 1 Independence Movement o
movement in South Korea.
Political opportunities.
Technological opportunities.
↓
Newspapers(Paper news) were entered into
Internet.
Appearance of Citizen Journalism.
1987.11
The Basic Press Law was replaced.
1988.05
Foundation of progressive daily Hankyoreh.
1987~1988
Rapid growth of the press union movement.
Formation of KFPS(the Korean Federation of Press Unions
Korean Universities
Wrong drinking behavior can have a demoralizing influence upon the university students in various factors.
i. Problem induced by drinking behavior
1. Economic Difficulties: 47% of university students have economic difficulties because of money spent to drink and 49% of them are losing out financially.
2. Loss of Academic Ability: Drinking reduces memory; intelligen
Unemployment Crisis
Intense competition to get a decent job in Korea
Especially females
Introduce and analyze the current policies
Economic, political
Survey
Focus on Economy-related & Political Policies Regarding WomenWomen’s Economic Participation by Age Group
Indicates a drastic decrease in women’s economic participation after giving birth
women)
Deloitte Touche’s initative was started from a high women turnover
Expectations:
More of DT’s qualified women should be promoted
The turnover rate for women should fall
In most Korean companies, Koreanwomen still face an effective glass ceiling with regard to recruiting and in the workplace as well:
“Korean companies have more of a male culture. This gender gap is
Koreanwomen prefer the Korean soap operas over American ones. The Korean soap operas are much closer to their lives. Koreanwomen living in the United States, because they experience differences in living unfamiliar environment, they need to find a spiritual sustenance. Watching Korean soap operas is the best way to ease the pressure of living life. It can give their bitter lives a lot of happin
Korean peninsula was another problem that the government needed to deal with.
Performing the innovation of the fields – financial, enterprises, labor, public on Aug 2001, the government repaid all the debt from IMF 3 years earlier than expected.
Authentic leadership is
Ethical people who know who they are, know what they believe in and value, and act on those value and belie
Only Women at Ewha Law School Unconstitutional
Ewha Law School unfairly limits the opportunity to become lawyers on the basis that the applicants are men
Pro-Ewha law school
Women make up only 17 percent of the Korean legal judiciary, thus the women's law school is an affirmative action and does not infringe upon the Constitution
It’s sure because Ewha is women’s school
Korean masks have been used for funerals, curing ceremonies, satirical plays, and pure entertainment for centuries.
- Incidentally, to western eyes the red color of this mask makes Choegwari appear somewhat demonic, but that is not the Korean interpretation. In many regions, white masks represented young women (or occassionally young men), red masks were for middle-aged people, and black ma