structure
of consumption based
on expected needs
-Customer-Consumer
differentiation approach
-Promotions on special occasions
Customer-Consumer Differentiation
“Attract Customers, Not Consumers”
Schools: Affiliations through
1)Event Sponsorship
2)Spend-Only School Point Card Contract
Family Units: Family Discounts, Gifts, Gift Vouchers
- people who interested in environment-friendly,
well-being, cultural food and diet
- people who want to eat food as much as desired
* Purchase-behavioral segmentation
- people who spend environment-friendly,
well-being things much
Salad Bar
Customer Suggested Menu
Korean Style Steak
Well-being trend menu
-By trend of Well-being, New Salad and seafood menu
spend a great deal of time clarifying options and looking at costs,. In examining possibilities for substitution, economists look at costs and benefits at the margin.
- 그들의 개인주의적 접근을 채택하고 있기 때문에, 경제학자들은 시장을 사회문제를 풀기위한 것으로 보는 경향이 있다. 문제를 분석할 때 , 경제학자들은 옵션을 분명히 하
spend it at thy will.
Farewell.
Hamlet?
And now, my cousin Hamlet, and my son.
A little more than kin, and less than kind.
How is it that the clouds still hang on you?
Not so, my lord, I am too much in the sun.
Tis sweet and commendable
in your nature, Hamlet...
to give these mourning duties
to your father.
But, you must know,
your father lost a father.
That father lost, lost his.
But to persever
leisurely. When he walks through the front gate, he notices
something on the ground and picks it up. It is a BUTTON with
RED NATURAL surrounding it. As if it had been torn from a
piece of clothing. His daughter approaches him.
RICHARD
Your mother isnt feel well. I want
you to help her out tonight with
dinner.
(she nods)
Tell Michael to put this feed away.
He puts the feed bag down. She exits
leisurely drive in her VW bug...
and along comes Eddie in his Ferrari.
Hey, come on, that could happen. Totally.
So, youre doing 20.
Eddies doing 220.
-What does he look like when he goes by?. -I dont know.Just a blur, I guess.
Exactly. And if he was going fast enough, you wouldnt see him at all.
From Eddies point ofview, you would look as ifyou were standing still.
And that is a basic example...
Television has been changing the way people live for thirty years. it influences nearly every aspect of modern life. How people use leisure time, how news is reported, how information is learned, and how people think and feel.
staggers back to his hut, where he falls into bed. The next morning, the boy finds his mentor and cries when he looks at Santiagos bruised hands. He promises he will reject his parents wishes and vows to fish with Santiago again.
Theme(촸촍)
Unity
Hemingway spends a good deal of time drawing connections between Santiago and his natural environment: the fish, birds, and stars are all his brot
spends all his time there. No wonder she got sick of you.
-l treated her well. -Yeah?
l never raised a hand in anger to her once, though she gave me just cause for it.
Maybe thats where l went wrong.
Here you are, love.
Hot milk.
Christmas pudding.
You want some of this?
lts very nice.
No.
Why not? You must be starving.
She made it.
Maurice, give him the ball back.
l hear her fancy man is English
leisure and business travelers in recent months. This is exactly the situation the Seoul Metropolitan Government and the Ministry of Culture, Sports and Tourism were waiting for when they jointly launched a domestic hotel chain, “BENIKEA” to win some market share back from established foreign brands such as Inter-Contiental, Hilton, Hyatt and Novotel. Forigners have constantly griped about Se