2.2 INTERNAL ANALYSIS - Corporate Value-Chain (primary activitiesPrimary Activities)
2.2.1 INBOUND LOGISTICS
Rigorous Suppliers Selecting And Local Purchasing
In purchasing aspect, Nokia completely controls the quality through rigorous suppliers selecting. All of Nokia mobile phone manufacturing bases in worldwide use of Nokia’s global purchasing system and CQTM, which is global organizat
the company is getting bigger and bigger, size of donation is much bigger than before they donated. So there are lots of costs to maintain helping pool countries. Especially they concern about delivering huge amount of shoes to poor countries which is placed so far from investing countries.
Competitor of TOMS Shoes
TOMS
VANS
SKONO
Not only socialenterprise but also unique d
oftheir income. And more contributions can charge that is called VSA(Voluntary Saving Accounts) if they want.
2. Private management about pension assets(AFP)
AFP is private company established for management ICA and property investments. Subscribers can choose AFP freely and move to other AFP accounts. AFP is fully restricted by SAFP(Superintendency of Pension Administrators).
The
Korea joined IMF in 1995. 8. 16 as a 58th member.
Korea had been funded 8 times by IMF until 1988.
From 1988 to 1997, Korea had experienced steady economic growth.
However, in the early 1997, enterprises such as steel and auto industry went bankrupt in succession.
The bankrupt ofenterprises + crash of stock price
weakened financial system ofKorea.
- We had to agree with
3.2 Key competencies, capabilities, and resources
3.2.1 Key competencies and capabilities
Key Keyword Focused Anchor Text from External Links
Anchor Text is the visible, clickable text in a hyperlink. In modern browsers, it is usually blue and underlined
External Link Popularity
The major search engines use many metrics to determine the value of external links. Some ofthese metrics incl
and securing luxurious store
Selecting mass media carefully when driving promotion and advertising strategy.
Constructing A/S network in order to back up the high class image
Providing the products which are served only in E-Mart and are popular in Korean market, except the ratio of local products set by government pressure.
Attachment of bar code and PO
and value-oriented. Instead of looking solely for low prices, they place strong emphasis on product quality, functions and branding. Branded products, having an up- market image in terms of style, product quality and safety, have become priority choices for consumers.
4. Market players
4-1. Foreign players
Multinational enterprise cashing in and dominating premium market
The lucrative cos
and Jinro will be loved as 'People's industry'.
In order to collect and reflect the consumer's suggestion, Jinro is making various researches through on-line andoff-line which will give an idea of current trends. Jinro's customer oriented marketing strategy will improve customer satisfaction.
Theory and Literature review
1. Situation analysis
Situation analysis is the planning process
The safety is the most basic factor in air-line industry
2) Old and aged aircrafts andtheir cabin => a lot of costs to change the aged aircrafts to the newer aircrafts
3) ‘Guam blasting accident’
4.3 Opportunity
4.3.1 Foreign Demand Increase
1) Foreign tourist 7 millions
2) National differentiated marketing for foreigner’s tourism & extention ofKorean Culuture
3) Regionally
the most widely used communication method. Some people connect to cyworld at least once a day, and some company shut cyworld in order to prevent employer from spending so much time on doing cyworld during duty. This means that cyworld put down roots in our daily life, and became a pattern of life. Now it is one ofthesocialand cultural phenomenon.
Cyworld is an int