1. Leisure as BigBusiness
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
business model and business strategy.
How do they differ those gambling companies?
Harrah는 타 경쟁 업체가 고객의 유치를 위해 건물을 장식하고 엔터테인먼트에 투자 할 때, Sale & Marketing을 강화하기 위해서 고객의 다양한 정보를 기업에 필요한 정보로 구축하기 위해 노력하였고, 이런 정보를 이용하여 고객에 맞춘 마케
business decision making by using fact-based support systems."
Business intelligence’s Goal
: Right Info to Right People at Right Time via Right Channel!
Support BETTER BUSINESS DECISION MAKING.
Big Data
As an input,
New circumstances called Big data will bring new opportunity& competitive advantage to firms via BI.
As development of BI,
BI can include unstruct
big hit, selling 40.2 million copies. Also this is the generation where Sega released its first console, Sega Master System, in 1986. However, it was merely a threat to Nintendo because units of Famicom sold was 60 millions whereas units of Sega Master System sold was 13 millions.
4th Generation
The fourth generation is known as 16-bit era. The game consoles in this generation showed improved
businesses in the industry.
Adapted from wikipedia
2) Business situation
(1) The industry (US & Korea)
US, the well-known sports country, sport industry of the nation has over $300 billion scale(2002). Including sport goods, facilities, and other sport-related business, the size of US sport industry would be twice as big as that of car industry, and seven times bigger than film industry. Pl