Ⅰ. Summary
1. Introduction of Virgin Group
- Virgin Group is a British international group and one of the world’s most respected brands. This group founded in 1970 by Richard Branson. This group consists of more than 200 companies around the world. Maybe, in 2012, it consists of more than 400 companies. These group core successful businesses are travel, leisure, music, entertainment
Ⅰ. Summary
1.Introduction of Virgin group
-British international group founded in 1970 by CEO Richard Branson
-Richard Branson as a symbol of Virgin group
2. The expansion & Development of Virgin
-Capital problem by expansion and Persian Gulf war (1990-91)
-Three opportunities to do new ventures
-Privatization and deregulation
-Direct selling of goods and
the basis of the credit levels of reference assets, the possibility of occurrences of credit events differs and it puts massive influences on the decision of premium. Generally, protection buyer usually retains reference assets, yet there are no particular problems even if the protection buyer does not have them on the conditions that the reference assets are clearly written in the CDS contract.
2. Marketing in Mobile Industry
In mobile product industry, Apple uses different strategy. Although Apple is maintaining the same brand and product image, and positioning itself in a similar manner, it is targeting on broader users. As a result, Apple possesses large market share in this sector. This sector consists of three products: an iPod, an MP3 player, iPhone, a smart phone, and an iPad, a
“What you want” is essential
Clear objectives are key
Cross functional team is a necessity
A good contract requires a lot of data
Create a Shared Vision
Include Effective Performance Measures
Use Performance Incentives and Penalties
Establish Clear Communication Mechanisms
Develop a Clear Contingency Plan and Exit Strategy
Manage People Issues
Terms of the Agreement
Minimum S