water every 15~30 minutes
9 to 12 • Able to do sports • Want various programs
• Can participate in a 1 week course.
• Need water every 15~30 minutes
Adolescent
(13 to 18) • Able to choose leisure activities by oneself
• Able to participate in trekking with others • Can divide into group programs and
individual programs
• Prefer particip
leisure: a Theoretical overview pp. 31-32)
So we can see a character of Mountain tourism on the text theory. It is ecotourism and it is basically alternative tourism which is sustainable. But it is not just a tourist object from social awakening in environmental pollution but also it is just typical tourism for people’s happiness.
II.2 What is our focus?
Our basic question is " Why peo
in change facilities
Target Customers
- Groups of people aged between 20-30 including
college students
-Family units
Marketing Strategies
-All-in-one structure
of consumption based
on expected needs
-Customer-Consumer
differentiation approach
-Promotions on special occasions
Customer-Consumer Differentiation
“Attract Customers, Not Consumers”
S
In the Second World War the Japanese army invaded and subsequently occupied Malaya, Sabah, Sarawak, and Singapore for over three years. During this time, ethnic tensions were raised and nationalism grew. Popular support for independence increased after Malaya was reconquered by Allied Forces. Post-war British plans to unite the administration of Malaya under a single crown colony called the Malay
3.2.The first product (2007 - present)
3.2.1.Main article: Mastretta MXT
Mastretta (est. 1989) first announced production of their MXT through Automóvil Panamericano magazine in May 2007. Even though up to a year will have passed, September 2008 will see the production version of the first ever fully Mexican designed and engineered serial-produced sports car, the Mastretta MXT, an automo