feeling.
So the main page of nate and the brand logo of nate can define the brand image of nate. Why brand image is important? Because Consumers can be affected by not only the product’s function but also its image.
I will introduce the promotion mix now. Please notice the promotion mix.
First, Nate advertise the new main page to customer. Advertising gives information, and attracts awaren
1. Martha and the Trap-Ease America investors feel they face a once - in - a - lifetime opportunity. What information do they need to evaluate this opportunity?
Martha와 투자자들이 ‘일생에 한 번뿐인 기회’를 잡기 위해서는 시장과 소비자에 대한 수많은 정보가 필요하다. 이는 크게 기업 외부 환경에 대한 정보와 기업 내부 환경에 대
B. Questions for Discussion
1. Martha and the Trap-Ease America investors feel they face a once-in-a-lifetime opportunity. (1) What information do they need to evaluate this opportunity? (2) How do you think the group would write its mission statement? (3) How would you write it?
(1) Martha 와 투자자들이 Trap-Ease America의 쥐덫이 사업성이 있다고 판단하게 된 계기
1. Martha and the Trap-Ease America investors feel they face a once-in-a-lifetime opportunity. What information do they need to evaluate this opportunity? How do you think the group would write its mission statement? How would you write it?
Trap-Ease사는 혁신적인 쥐덫을 개발하고 상품화하여 시장에 진출하였다. 그러나 기대한 만큼의 판매가 이루어지지 않
feels rested after only 3 hours of sleep) ③ more talkative than usual or pressure to keep talking ④ flight of ideas or subjective experience that thoughts are racing ⑤ distractibility
(i.e., attention too easily drawn to unimportant or irrelevant external stimuli) ⑥ increase in goal-directed activity
(either socially, at work or school, or sexually) or psychomotor agitati