1-1 Innovative Toy Inc.
Shanghai Innovative Toys Corporation
Business Type: Manufacturer
Year Established: 1982
Industry Focus: Toys, Ball
Products/Services: Gym balls, Hop balls, Full printing, Spray printing
Main Markets: North America
Other Markets: America, Europe
OEM Service: Yes
Legal Representative / CEO: Alex Tang
Number of Employees: 501 - 1000 People
Ann
1) Skin Food brand facts
The first store was opened in the Myeong-Dong district in Seoul in December 2004.
At present(May 2009)thereare 287retail stores and plans are on for setting more stores. It is one of the fastest growing brands in the Korean skin care market.
The natural appeal of the products increased its popularity over the years.
The overwhelming success made way for setting up
products, including electrical and mechanical fields in the newproduct development.
From1960's to1990's they produce Medical and dental products, energy-related products including office supplies.
2004 thanks to the contribution of innovative products 3M exceeded 20 billion dollars in sales. The most innovative product is Post-it and super-sticky Notes, Scotch transparent tape , LCD optica
product
Effective advertising : ‘Think different’ campaign, ‘Get a mac’ etc…
Macworld Expo : Draw a large gathering of media representatives and spectators
Apple store(Offline) : Giving customer chance of experiencing Apple
User-friendly interface(not engineer’s product)
Simple& fascinating design(Jonathan Ive)
Innovative technology(Some products failed because they we
Innovation
is a new thing or a new method
of doing something.
Innovation in organization
is the process
of creating new ideas
and putting them into practice
Productinnovation (제품혁신)
- Introduce new goods or services to better
meet customer needs
- 고객의 욕구에 더 많이 만족시키기 위해 새로운 상품
또는 서비스의 도입