Introduction
Background
The UCC is built in 1999 in order to establish infrastructure of SNU network, improving the efficiency of the whole university. The chiefs of the UCC have been the professors of engineering department, who are more familiar with computer service. It aims to achieve the global standard of mobile environment while providing students with the easiest accessibility to bes
adapter
Age
13~19 - From middle school to high school
20~26 - From admission to graduate university
27~32 - New employee to deputy section chief
33~45 - Deputy section chief to head department
Occupation
specialized job (Doctor, Lawyer, Accountant, etc)
Independent business (restaurant, coffee shop, bar, etc.)
Entertainer, employee, Traveler, Consultant, Banker, Student
STAR MARKETING
The object of Star marketing
customer think the restaurant as a high
quality which stars go often
doesn't need to spend lots of money
can deliver very high advertisement and
recognition effect
restaurant's name value is rising
In a short time → with small money → can see the effect
MOVIE MARKETING
can’t expect large effect
can satisfy customers
미국에서도 충분히 수용되어 성공할 가능성이 있다고 생각됩니다. 미국의 스마트폰 이용자는 2012년 기준으로 1억 5천만여명에 이르며(약 50%) M-상거래의 성장세도 우리나라나 일본에 비해 낮기는 하지만 꾸준히 커져가고 있다고 합니다. 이러한 인구통계학적 성공 가능성이 있고 또 미국에서 실시한 연
What is a Mobile Device
A mobile device is a pint-sized computing device.
Computers have been miniaturized into industrial and personal handhelds
How the mobile devices works
Just as there are several different types of mobile messaging (SMS, EMS, MMS, etc.) there are also several different mobile phone standards:
- AMPS
- TDMA
- GSM
-CDMA