of-life;
The reasons have been listed more or less according to the lifecycle of a product.
Reimbursement guarantees give customers the opportunity to change their minds about purchasing (commonly shortly after having received/acquired the product) when their needs or expectations are not met. The list of motives is long, e.g. with respect to clothes dissatisfaction may be due to size, color, f
of the products increased its popularity over the years.
The overwhelming success made way for setting up brand stores in Taiwan and Malaysia.
2) Product facts- Skin Food
One of the key successes of the products lies in the useof natural ingredients.
The Herb Salad range for sensitive skin comprises various herbs and plant ingredients that are devoid ofcolors and preservatives.
Th
useof card point)
S (shopping) T (telecom) A (asiana airlines)
K (koreana airlines) C (check card) U (university)
↓
Curiosity & differentiation
Hyundai card’s marketing success example
Culture marketing
Red carpet showcase
Providing block buster films earlier than other audiences
Color marketing
providing various colors of cards
→
STP
Life-style 1 : Pro
use on a daily basis. Hence, social language can be very interesting! It has to be used in beginning or end of a lesson.
Teacher: Good afternoon class! How are you doing today?
Can you guys tell me things what you’ve done the previous day?
Student 1: Good afternoon teacher! I watched spider movie with my sister ?
Teacher: Wow spider movie~ it sounds very interesting!
Market location
1. Apartment congestion area
2. Residing area of high – quality duplex
3. Hotel, building for business
4. trade area that is making nobility trend
5. Service and food service industry distribution
Target market
Enjoy Space
Early 20~30 around
/ economical level:second, third
“Space highest priority”
Personality
pursuit
20~30 aroun