Value
respect personality and dignity, honesty
- Performance
customer satisfaction, product quality,
supply and demand, flexibility, responsibility
- Leadership
renovation, interdependent partnership, change management
i-Lead Process
Individual Active participation
Supervisor Support individual
Organization Support systematically, provide culture for the prog
About H&M
Hennes & Mauritz AB comprises five different independent brands
a total of approximately 2,600 stores all over the world.
From a single women wear store in 1947, to a global company offering fashion
introduce e-commerce in the US.
“H&M produces trendy fashion product and offer it for affordable price to consumer.“
- Rolph Erickson
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4P - Product
H&
1, Veil
1) Meaning of veil
A veil is an article of clothing, worn almost exclusively by women, that is intended to cover some part of the head or face. One view is that as a religious item, it is intended to show honor to an object or space.
Use: For centuries, women have worn sheer veils, but only under certain circumstances. They would have been used, as an alternative to a mask, as a simp
20s ~ early 30s
who prioritize good dining atmosphere
Our product is one of western style foods that attract 20s~30s more than over30s.
Considering our product features, it seems not appropriate for family dining out but socializing with friends.
WHY NOT?
For healthy and well-being benefit,
there are better well-being foods other than hamburger
For good taste benefit,
the standard
renovation. Since the building was a landmark of Paris, the façade had to be maintained. The interior of the hotel, however, was gutted to change this old building into new luxury hotel.
2.2.2. French System
Entering the French hospitality market meant not only changes in material circumstances, but also becoming a French employer. First of all, Four Seasons encountered the French Syst