The reasons behind such selection are explained in detail in following.
Firstly, the 3D LED TV market is an emerging market, which attracts attention worldwide. 3D LED TV market is characterized by high degree of uncertainty and therefore companies use a variety of marketing strategies. Nonetheless, many governments and market regulators unprecendentedly exhibit a cooperative attitude toward 3D
I. Environment Analysis
Introduction
Lately, South Korea's cosmetic companies are actively entering Japanese market. In particular, low-priced brand companies entering are remarkable. Continuing the long-term recession, Japanese consumers find inexpensive cosmetics. Through this period, cosmetics of South Korea draw popular through low price and good quality. Celebrity publicity is also inf
the research of customers through advanced technologies. Through these technologies, organizations can then study the behavior patterns ofthe customers even through the limited space ofthedigital realm. With this advantage, businesses can then outsource competing firms in reaching targeted markets. Augmented Reality first becomes an advantage towards competitors, which is an enabling capab
of people use.
However, nowadays most major and competitive operating-systems companies are also focusing on contents that can be provided. Apple was the first company to start this competition. If one can develop a high-quality contents that are not compatible with other company’s operating-system, then it can allure and lock-in more customers.
iii. Device makers
Device makers are manuf
1. Reason of Choice & Market Situation
Market Situation
More demands of Smart phones, SNS began to emerge, and users of SNS are growing rapidly. The most widely used SNS in Korea is Cyworld, and recently, growing prevalence oftheuseof smart phones makes growth rates of Facebook and Twitter more sharply. The most largely activated SNS in the world is Facebook, and also Twitter is growing. In