market
The lucrative cosmetics market in China has been attracting many multinational enterprises. At present, most major multinational brands are available in major cities. These enterprises mainly target at the most developed cities and have been dominating the premium market. Owing to the relatively high pricing, higher operation costs, and lack of localknowledge of the highly fragmented Mai
this year and is preparing for a cutthroat competition.
Despite the challenging situation, NHN is positive about launching a new search business in Japan, based on our deep knowledge of the industry and top-notch search technology.
Tapping Into Overseas Markets
Few people know that NHN has already experienced success internationally, with our online game businesses in Japan and China.
market segments and improve its IT system by learning. Amazon not only broad their retail ventures but strengthen the customer-friendly features which would enhance its revenue.
(2) The Business-level Strategy
Use of Resources
Resource of Amazon is an intangible asset such as employee, knowledge, and brand name. Amazon gains employees from established businesses in the middle of acqu
1.3 billion euro for the small enterprise that suffered during economic downturn the management.
Synergy Effect
Produce more developed products
increase efficiency
sharing accumulated know-how and technology
Local partner's knowledge about host country
Decrease costs and risks
Improvement of corporate image
Inform corporate of the world market
Recognize as local corporate
adding a blog service in 2007, local information search and book search services in 2004,and desktop search in 2005.
From 2005-2007 it expanded its multimedia search services, including music and video search, Internet phone service and mobile search. In 2008, Naver plans to enter into the Japanese search market.
Main service and initial screen of Naver.com has been changed as followed: