customer's propensity.
1.2 Background
SK Telecom has highly market shares in 1999 years, but has structure weaker than competitors in early 20's market. Considering characteristics of a mobile phone that relatively does not happen often change when once you select a brandand late 20's-30's market is already close to saturation. So the weakness of early 20's market inthe future to maintain m
ofinterest intheir children's education, financial technology. And use the proportion of weeks were 70% it seemed higher. Finally, 50 to 60 single retirees, primary called families and friends. they are a lot ofinterest in health and economic problems, andthe weekly proportion tothe level of 60% appeared.
1.4 Developing Segment Marketing
Above as customer segmentation has been extended
the shopping experience ofthecustomers
Product catalogs can be visualized
A 3D product view will create a selling opportunity
Customers can be encouraged to buy with AR offers
Customers can be lured inside the stores
/ AR inTourism /
Tourism is accountable for 30% ofthe world’s exports of services, 6% of overall exports of goods, andisthe basisofthe service culture in many soc
tocustomers by reinforcing core services, getting rid of unnecessary services, simplifying complex procedure and regulation, and reducing cost
4. Marketing MIX
1) Product
Jin Air’s product is transportation service. It has 3 flight service routes: to Jeju island, Bangkok and Guam. To Jeju Island, they serve 24 flights a day. To Bangkok and Guam, 7 flights a week, everyday. Forthein-fligh
and boundaries. For this reason, iriver introduced the concept of “Firmware Upgrade,” an interactive communication program through which the company can find out user preferences information that isinvaluable in designing even more user-friendly products. This approach, instead of mass marketing, is now generally accepted as the market standard. In sum, while iriver aims to be a world-class