PRADA 3rd (Asia)
CARTIER 5th (Global) 3rd (Asia)
BUGALI 5th (Global) 3rd (Asia)
TIFFANY 3rd (Asia)
CHRISTIAN DIOR 3rd (Asia)
FERRAGAMO 3rd (Global)
The Korean marketis attractive for luxury brands.
The age of premium goods consumer are getting younger
andthe portion of male consumer is growing.
Ages of Consumers
Before 2000, the 40s, 50s dominated
at consuming Premium
Prada 3rd(Asia)
From the consistent success in luxury goods, the luxury good marketof Korea has grown to exceed Asia and be ranked among top luxury good consumption country inthe world.
2. What is Brand for in Premium Market?
Inthe mass market, price and quality arethe most important factors. However, inthe luxury goods market, consumers are not as sensitive to price and do not fe
isthe 'Kris World' which simply means personal monitor .'Kris World' the provide monitor system to passengers. Throughout 'Kris World’, passengers can watch more than 22 video channels, 100 movies, more than 180 famous TV programs and can listen 700 music CDs, 12 digital audio systems. Also there has USB port and power system for business work inside of a plane. In added, in flight food qualit
is an Internet and multimedia enabled smartphone designed andmarketed by Apple Inc. The iPhone functions as a camera phone (also including text messaging and visual voicemail), a portable media player (equivalent to a video iPod), and an Internet client (with email, web browsing, and Wi-Fi connectivity) — using the phone's multi-touch screen to render a virtual keyboard in lieu of a physic
market leadership and people leadership help to achieve the success ofthe company. Moreover, the mission ofthe company isto create value for customers, to respect human identity, to become the best in its class by winning customers’ acclaim as a true leader inthe global market. Also, LG Electronics' innovative technologies, unique products, and cutting-edge designs are an investment inthe