소개글
[관리회계] 풀무원 경영전략(영문)에 대한 자료입니다.
목차
I . Corporate Philosophy
II . Pulmuone Milestone
III . Pulmuone Primary Products
IV. Industry & Market Analysis
V. Pulmuone 지속경영 보고서
VI. derived BSC
VII . Relative Importance
VIII. Analysis
VIIII. Suggestions
본문내용
Continuous Management
Responsible Investment
Ethical Management
Optimal Asset Utilization
Customer Satisfaction
Customer Integrity
Effective Customer Communication
Brand Equity
Optimal Productivity
Quality Control
Ethics Education Program
Distinct Organization Culture
Safe Job Positions
User based MI Analysis Program
Innovative Management
Compliance Program
Local Community Contribution
Innovative Education Program
Communication among Employees
Pulmuone has been issuing ‘지속경영 보고서’ in annual basis since 2007. It is more comprehensive in form than the typical BSC. The report is rather voluminous, however thoroughly covers every aspect of BSC.
Pulmuone delivered its core strategies through characteristic initiatives. Namely as, ‘timely rain for employees’, ‘바른마음 management’, ‘바른마음 Reflection /고객기쁨 Creation and ‘Elucidation of corporate Excellency’.
Such expressive terms specified on BSC will be conveyed as the extension of the corporate philosophy, ‘세상의 꿈을 담다’ and the corporate mission, 'Global LOHAS’ to the entities related to the firm.