소개글
[신문방송학] 신문과 잡지 속 좋은광고와 나쁜광고 사례 조사(영문)에 대한 자료입니다.
목차
Ad in newspaper
Good cases
Knee braces ad
Canon ad
Bad cases
Insurance ad
Sports wear ad
Ad in magazine
Good cases
Corona ad
Bad cases
Lotte duty free shop
본문내용
-Contrast of color
-Convenience feeling
-associate a lemon shape
by using moon
-Using blank side
-Irrelevance
between
the product and model
-Lots of
distract and thumbnail
images