소개글
[마케팅] 현대카드의 마케팅 분석(영문)에 대한 자료입니다.
목차
Card Market Analysis
Competitor Analysis
Hyundai Card Analysis
Hyundai Card Marketing Strategy
Recent card market
본문내용
Credit Card usage fees more than 200 trillion
The total quantity issued card 9246million -
The economically active population holding
about 4card per one person
The ratio of domestic credit card payment of
58%, cash 28%
Daily credit card usage more than 1 Trillion.
Daily average number of credit card using
862Million.