소개글
[경영전략 영문 PPT] Volvo’s strategy, 볼보의 경영전략 영문, 영문 경영전략에 대한 자료입니다.
목차
Its short history
Current State of affairs in Automobile Industry
Climate Change of automobile market
Emerging Market for Construction Equipments
Its Strength
Core Competencies
Its Weakness
M&A strategy and PMI
Conclusion
본문내용
History before M&A
1927. Assar Gabrielsson and Gustav Larson
1928. The first truck, the "Series 1,”
1930 the export of trucks to Europe started
But, the cars did not become even well-known outside Sweden until after WWII
History After M&A
1997. CEO, Leif Johansson inaugurated
1998. Merged Samsung Heavy Industries
Sold Mecalac, in farm machinery
1999. Sold Volvo Car Corporation to Ford
Merged Bluebird, in bus corporate
2001. Merged Renault, Mack Truck
2002. Building facilitations for overseas production
In China, Poland
2007. Merged Lingong,
China's largest wheel loader manufacturer
Meged Nissan Diesel
하고 싶은 말
- 본 과제는 여러 학우가 정성을 들어 작성했습니다.
- 제 자료가 구입자분에게 꼭 필요한 내용이 되시기 바랍니다.
- 목차와 미리보기를 참고하셔서 좋은 레포트 작성하시기 바랍니다.