바이오디젤은 식물성 Oil 1mol과 알코올 3mol이 촉매하에 반응하여 1mol의 글리세린과 3mol의 바이오디젤을 얻을 수 있다.
mol단위를 분자량을 이용하여 질량 단위로 바꾸어주면 유채유 1kg을 기준으로 한 각각의 반응양은 다음 표와 같다.
유채유 알코올 글리세린 바이오디젤
1kg 0.1kg 0.1kg 1kg
이 반응은 1
5. Marketing Strategy - 4P분석
Price
- 저렴한 가격으로 제품을 내놓음으로써 가격 측면에서 소비자들이 쉽게 접근할 수 있도록 함
Product
- 일반 여성들이 일상생활에서 편하게 즐겨 착용할 수 있는 캐주얼한 디자인
- 중고이더라도 새 것과 다름없는 질 유지
Promotion
- 묶음 판매 전략
: 단일 아이템을 개
profit slump, but Dell, 360 billion $ surplus.
The 30% of revenue brought in foreign markets.
The current portion of the PC market share in the second place in the world, but Business Server portion of the ranks number 1.
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▶ S T P
Segment psychological analysis of variable : Perceptions about whether products
Variable behavior : When you think that it is important t
Analysis
3-1. Foreign-Exchange Risk
As we saw in the previous part, the value of real fluctuated dramatically as the political and
economic environments became instable in Brazil and nearby countries. The fluctuation of real
caused extreme fluctuation in exchange rate and this condition gave severe risk to Dell Mercosur.
This kind of risk is calle
Analysis of Airline Industry & Environment of year 2008
These have a significant effect on Airline Industry
Oil Price
Exchange rate
Economic rises & falls
Contrary to financial results in 2007, in third and fourth quarter of 2008,
The economic slowdown was caused by financial crisis in United States
Sharp drop in profits of Airline companies
due to high oil prices
the
in total sales. Its net profit was KRW 11.9 billion .
B. International Expansion History
Nongshim is famous for its great success in the instant noodle market not only in Korea, but foreign market like China, USA, etc. Currently it has been focusing on expanding its business area to premium instant noodle market in China and this chapter will cover Nongshim’s international expansion history.
유효 수요 (구매의사와 능력 고려)
→ 공급 분석 – 경쟁환경 분석 : 총량 분석, 하위 시장(sub-market)분석
→ 수급 분석 – 시장 수용성, 점유율, 가격
2. 사업성 분석(Feasibility Study) 단계
1. 시장 분석 (Market Analysis)
2. 시장성 분석 (Marketability Analysis)
3. 사업성 분석 (Financial Feasibility Study)
profit. By taking care of the idle assets in the company and using them for rental and lease purposes to further develop it as a high value-added asset, and endeavoring to research and develop in the bio-industry along with in-house development.
2.2 Global Market Expansion Strategy
If KT&G is implementing strategies in ways that they can compete with foreign tobaccos in domestic marke
Korean retail industry
Korean leading supermarket chain
Focus on community-adapted management
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.1-5. Roles of GS Retail in Market
Once new products entering the market, the producers would
probably launch the products into the retail for 3 months.
After checked, they will expand such products into other fields
Gathering the data
The producers need for marketing analysis
Analysis
1) Company: Strength, Weakness, Opportunity, and Threat
ODI lens has certain features. First, ODI lens has advantages compared to debeaking, such as minimizing cannibalism, reducing feed cost as its strength. ODI lens has weakness as well. It is expensive which the fundamental reason for farmers to hesitate to use them. But as ODI lens is the first contact lens for nonhuman appli