1. Country Analysis
(1) Cultural & Sociological Factor
The culture of India has been shaped not only by its long history, unique geography and diverse demography, but also by its ancient heritages, which were formed during the Indus Valley Civilization and evolved further during the Vedic age, rise and decline of Buddhism, the Golden age, invasions from Central Asia, European colonization and
Edith Maude Eaton (1865-1914)
Wrote under the pseudonym Sui Sin Far- asserted Chinese heritage
Mixed ethnicity- prejudice
Ambiguity regarding her cultural identity
Wanted to encourage mutual understanding and respect between the American and Asian community
Significance of the author
The first Asian American author to write about the life of Chinese immigrants in the US
Had
culture and feel of a small company. Prior to joining Zappos, Tony co-founded Venture Frogs with Alfred Lin. Venture Frogs is an incubator and investment firm that invested in Internet startups, including Ask Jeeves, Tellme Networks, and of course, Zappos.com. Prior to Venture Frogs, Tony co-founded LinkExchange, an advertising network that was successfully sold to Microsoft for $265 million in 1
culture and feel of a small company. Prior to joining Zappos, Tony co-founded Venture Frogs with Alfred Lin. Venture Frogs is an incubator and investment firm that invested in Internet startups, including Ask Jeeves, Tellme Networks, and of course, Zappos.com. Prior to Venture Frogs, Tony co-founded LinkExchange, an advertising network that was successfully sold to Microsoft for $265 million in 1
Culture
Spain has got different culture from other European cultures. There are unique cultures in each district and it is one of the reasons why many people who are from other countries such as Germany, France, and the UK have been visiting Spain. Their cultures are well known for architectures and dance which is called “Flamenco”.
B. The status of a nation
a. Population and race
T
Online shopping
delivers the convenient for customers
increases many customers and expand the market share
package uniformity strategy
promotional discounting strategy
The Efficient Consumer Response (ECR)
Social media, such as Facebook, Twitter, and YouTube
3. Promotion with K-Pop superstars
Younger generation who have interests in Korea and its culture.
Superstars
I. About eBay
1. Brief history of eBay
- The world biggest online auction company with 20 M users in more than 150 countries.
- .com company continuously going into the black since 1996
- The most popular online shopping website with the longest time of users’ stay
eBay Inc. (eBay) is one of the successful online business corporations. The very beginning of eBay goes up to 1995. Pier
cultural development.
The organization recruits volunteers all through the year to help out the neighbors and the society as a whole. Beautiful flea market is held regularly and also irregularly to spread the donating and sharing culture. Beautiful Store promotes fair and ethical trade to help the producers of the third world, developing countries to become economically independent and also hel