Envt’l CSR activities
1. Company’s industrial characters
>> Paper recycling
>> Air pollution
>> Co2 emission
2. Selective, Consistent, and long-term
3. Educational programs for younger generation
>> Elementary school students
Tactic 1-1 Family Day
When? June 5th, the World Environmental Day
Venue? Han River , Nanji Camp or Parks of Seoul(서울숲)
Initiativ
Evaluation
The Volkswagen Group with its headquarters in Wolfsburg is one of the world’s leading automobile manufacturers and the largest car producer in Europe. In Western Europe, the largest car market in the world, nearly every fifth new car came from the Volkswagen Group. The company attained a global market share of 12.1 percent.
The Group operates 44 production plants in eleven Europe
Introduction
Purpose and Rationale
Public speaking is a very important skill in the modern world. Being comfortable presenting in front of people is a crucial skill in the work environment. It is also one of the most common social phobias. Some may present physical symptoms such as racing heart, blushing, shaking voice, and shortness of breath. Others may not exert extreme physical symptoms, ho
Voice 전략
- 원자력의 안전성에 대한 확고한 메시지를 선정하여 일관된 목소리로 전달하는 활동이 필요. 이에 대한 가이드라인 마련, 교육 등 시스템 구축으로 임직원들이 계속운전의 필요성을 전달하는 노력 전개
4) 우호 네트워크 조성(제3자 인증)
- 메시지를 객관적으로 전달할 수 있는 제3자 우호
voice 시스템을 구축하였으며, 긍정적 여론 조성과 객관적 메시지 전달이 가능하도록 학계, 언론계 등 다양한 오피니언 리더층을 자문위원단으로 위촉하여 우호적 네트워크 구축을 추진하는 전략을 구사하였다.
그 결과 2007년 12월, 고리1호기는 정부의 안전성 심사를 통과하고 지역민과의 원활한 합
1. Title of Lesson
(1) A unit : Ⅰ. Introduction to Economics
(2) Chapter of a unit : 1. What is economics? -Scarcity and Three Key Economic Questions.
(3) Length of lesson : 56 minutes
(4) students: age of 15/ 2nd year student in secondary school
2. Introduction
In real-life, We cannot get all we want or need because the resources we want are limited, compared with human's want o
and has knowledge about the brand in United States. This explains that M&M is operating well due to the high brand awareness from consumers. Thirdly, according to the definition, brand attitude is buyer’s overall “evaluation” of the brand with respect to its perceived ability to meet a currently relevant motivation. Ms.Green advertisement is doing a good role because they are meaningful as
After failing of new coke in 1985 they divided
various consumer's needs into the 4 types.
Target audience profile
Main target is “Young people”
; age 15~24
Favoring the original.
Being sensitive to
weight-control.
wanting to stimulus and
abundant flavor.
Placing their value to health.
Coca-Cola is popular a
As already referred above, the level of complexity of the jobs in financial firms is extremely high, and it causes strict separation of the divisions in the organizations. Divisions in the firms are usually separated by the tasks required to the members of them. For operating and management division, general skills and abilities are required, but for financing analysts, who are the core workforce
2-2. Asiana Airlines
(1) Business philosophy
Asiana airline which make an offer with fast and safety service to consumer think Airline's quality is based on safety and service, they have strong consciousness
(2) Management ideology
Customer's satisfaction with best safety and service.
Consumers' needs became more specific and competition is more intense. So they should