of Chung-Ang University
“Outstanding
gift wrapping is a way to
give satisfaction
To a person and
motivate customers
to purchase the product again”
“A Study on the Typeof Gift Wrapping Design ”,
Hye Sook Park, Graduate School
of Lifestyle Design, Sookmyung University
Customer Satisfaction
Motivation
Brand Loyalty
Secure loyal customers
Strength
&
of mobility, broadcasting, and internet. These have each characteristic, but, it stands for one same purpose, communication. Then, we think the advent of ‘Communicator’, the integrated device.
(2) Gap Widening
According to diffusion of digital convergence, it occur confusion and crisis. Because it must require new type knowledge, then existing workers and experts should be adapts new t
using these media will make customers more informed and related to the brand.
• Educate Employees for differentiated service, such as describing a new menu in person as mentioned.
• Provide an attractive membership card merit.
RELATED AFFILIATION
Coffee Bean & Tea Leaf should affiliate with companies related to their brand, where consumers feel that there is a strong connection
of the segmentation : To improve the position of our company and serve better the needs of the clients. We will be able also to increase sales, improve our market share and improve our image.
To get a product or service to the right person or company, a marketer would firstly segment the market, then target a single segment or series of segments, and finally
position within the segment
Ma
personal portfolio
2. children care system
by old people
Retirees in old people can take grandparents role to lonely children.
By providing services, old people can be satisfied and make some money
It can provide more family atmosphere to children and also helpful for them to socialize. Also, because it is a typeof society program, parents spend less money tha
Types of intermediaries
Struck terror in the hearts of may established manufacturers and retailers.
Brick and mortar firms → click and mortar competitors (vs. click only competitors)
Amazon.com, expedia, priceline, eBay
Customization
Past : standardizing (product, products, businesses, processes)
Information businesses : differentiate, customize, personalize, speeds (produc
of local knowledge of the highly fragmented Mainland market, foreign players have yet established significant presence in the mass market and in second- and third-tier cities.
Sources of products
Foreign cosmetic products sold on the Mainland can be basically classified into three types: imported, self-manufactured by foreign brand owners and produced by local OEM factories. The imported goods
amethyst, toys
1980s: shoes, leather goods, ginseng, jewelry.
1990s: clothing, groceries, shoes, leather goods, traditional handicraft
In the past, many tourist tended to purchase mainly traditional handicrafts. However, as time passed, the typeof shopping products recently have become various and clothing and food etc are preferred.
-the change of shopping tourism place
of stability and decreased self-esteem, and these have a bad influence upon their way of bringing up children. To prevent this vicious circle, it’s important for parents of children with mental retardation to overcome their helplessness and negative self-evaluation and recover their self-esteem.
3) Rational Emotive Behavior Therapy (REBT)
Rational-Emotive-Behavior Therapy(REBT) is a typeof p
1. Listening Comprehension
1~3) Listen to the following and answer the question.
Pre-history
Prior to the release of bitcoin there were a number of digital cash technologies starting with the issuer based e-cash protocols of David Chaum and Stefan Brands. Adam Back developed hashcash, a proof- of-work scheme for spam control. The first proposals for distributed digital scarcity based cryp