ABOUT DIVORCE:Tendency to divorce has increased.
Traditionally:Spousal as alife-long event
No choice for womenDivorced woman: failed person, failed life
ABOUT DIVORCE: Divorce in Nowadays
▶ changes in understanding and perception of marital relationships
▶ increase in women education’s probability
▶ propaganda of male and female equality
▶ security of women’s economica
❚ Consumer analysis
1. 미래고객?
1) Demographic : 가족단위 / 중상위층 2-30대 여성 → 가족단위에 더 초점 맞출 것
현재 고객층은 2-30대 여성/연인/가족단위로 나누어지는데 세 그룹이 공통적으로 여성이 VIPS의 소비를 주도한다는 점에서 광고모델로 천정명을 기용하는 등 여전히 여성고객을 사로
Training
Providing various & specialized education
To cultivate talented & Global worker
Not Passive and Oppressive
→ Self initiated and Continuous
Employee
education
Operating L&D center
Learning and Development center
Learning Point System(50 points in a year)
Register the course they want
Global
education
Global education system
Foundation-Professional-Management
Sup
Ⅱ. Main Subject
1. Foreign Markets; India
India, conventional long name Republic of India is a state located in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world.
The Indian economy is the world's tenth largest economy by nominal GDP and fourth largest economy by pu
What is motivation?
The process that account for an individual’s intensity,
direction, and persistence.
Three key elements
Intensity
Direction
Persistence
Woman are more motivated to get along,
Men are more motivated to get ahead.
Men were more motivated by agentic strivings
And Women by communal strivings
The drive to excel, to achieve in relation to a set of standards, to s
[LG 전자]
2009년 판매 수량은 1.17억 개
전년대비 17.1% 증가
시장점유율 8.5%에서 10.4%증가
2009년 4분기 글로벌 기준
영업이익률은 1.7%로 급락
미국 내 스마트폰 라인업 부족
한국 내 아이폰 출시로
국내 고가 폰 시장 잠식
스마트폰 제품 출시가 2010년
2분기 이후 본격화되면서
점차
For 85% of retailers, Fashionbiz is the best business publication
88% consider Fashionbiz as THE MOST IMPORTANT business publication
For 74%, Fashionbiz provides the BEST COVERAGE of news & trends
74% make copies or cut out ads & articles to circulate
82% pass Fashionbiz on to their co-workers
48% save all or part of their Fashionbiz issue for future reference
60% use Fashionbiz as a source