외모가꾸기에 대한 남성들의 관심이 갈수록 뜨겁다
Kotra Report
가꿀줄 아는 남자가 성공하는 시대 남성의 외모도 경쟁력이다
한국경제
남성외모 가꾸기 하루 1시간 18분 여자보다 불과 4분 짧아…
매일경제
3C분석 – Customer : 남성복 시장
기본적인 인식과 다르게
의류시
Ⅰ. Definition of some terms which will be used and concepts of marketing
1. What is the marketing?
-Many people regard the marketing as sales or advertisement. This is not wrong, but it is a little bit insufficient to understand the marketing wholly. In the marketing, ‘market’ means customers or consumers who buy some products in the market. It is the first step for comprehending the m
- Place
Now, Alessi is at intial step to enter the Korean premium kitchen ware market. So they just opened one flagship store in Chungdamdong where lots of rich people visit for shopping and meeting. Flagship store means the store which maximizes brand’s image and characteristic by presenting successful products. This store is not only for selling products but also for advertising. In Chungdam
Brand Identity
Most dramatic vision of women’s fashion
Ultra-stylish yet timeless suits and evening dress
The ultimate expression of luxury for the gentlemanMix of vintage Ivy League prep, heritage equestrian
The original symbol of the modern preppy lifestyle
Preppy heritage, accessible price
An affordable wardrobe for every occasion
A symbol of fight against cancer
Vintage, the high
2) Software for the web: Java and Ajax
Java
-an operating system-independent, processor-independent, object-oriented programming language.
-Java has become the leading interactive programming environment for the Web.
-It was created by James Gosling and Sun Microsystems in 1992.
-Nearly all Web browsers come with a Java platform built in.
-Java is a very robust language that can
4. Threat
- Rising numbers of competitors
Many other competitors are imitating the design of Toms shoes. Therefore Toms shoes have to complete their products through research and development. After that, they promote create value and try to understand consumer’s lifecycle and needs.
- Management cost for donation
There are lots of costs for donation such as delivery, employment, manager wag
What is motivation?
The process that account for an individual’s intensity,
direction, and persistence.
Three key elements
Intensity
Direction
Persistence
Woman are more motivated to get along,
Men are more motivated to get ahead.
Men were more motivated by agentic strivings
And Women by communal strivings
The drive to excel, to achieve in relation to a set of standards, to s
companies are using Android as their OS into their mobile phones. Experts are expecting that the growth of the tablet market will empower Google’s Android even more, which will be a competitive burden for Apple to handle with.
Choice of Interviewees
Considering the topic of our term project, we first thought that a smart phone expert, particularly of Korean market, or someone from Google
Used factors in interior
'The mannequins'
The mannequins are developed as a part of the Mandarina Duck, London(Wanderduck).
WanderDuck is the house of the traveller, the house of Gulliver and probably the most legendary British traveller. Gulliver with his fully bright yellow posture stands tall (7 meters) in the store and connects with his presence (and a build-in audio system) the two flo
market size, based on top 8 companies’ sales, is about 4,191 억원 which is 12.1% increase compared to the last year, 2002.
Whereas fast food market is in maturing stage, family restaurant market is yet in growing stage.
Steak & Salad
For family & friends
Localized dishes
Abundance with luxury
Steak, bushman bread & sweet potato
Targeted women in their 20s~30s
Outstanding service