customer special safari and there are many kinds of animals. Speedway is the best motor on-road racetrack in Korea.
In 1996, the Everland achieved a record for annual guests, over 9 million people. In 2002, Everland ranked number 6 on the list of worldwide list theme park destinations. Caribbean bay has broken the world record for the water parks with more than 1.5 million guests in a two year
customer’s mind. To turn its proposition to the reality, JIN Air made a effort to give better flight with reasonable fares to customers by reinforcing core services, getting rid of unnecessary services, simplifying complex procedure and regulation, and reducing cost
4. Marketing MIX
1) Product
Jin Air’s product is transportation service. It has 3 flight service routes: to Jeju island, Ban
❏ Apple Marketing Tactics
1) Just Understand Customer
- Image
Apple has a branding strategy that focuses on the emotions. The Apple brand personality is about lifestyle; imagination; liberty regained; innovation; passion; hopes, dreams and aspirations; and power-to-the-people through technology. The Apple brand personality is also about simplicity and the removal of complexity from
complexity of the process of decision making using various resources involved in the process.
1. Introduction
This research will provide over view of the existing theories and models of advanced consumer behavior in the fields of hospitality industry. Also this study will attempt to identify criteria of consumer behaviour, concepts of consumer behaviour model and steps involved in it relating
Boeing in Brief
- World's leading aerospace company and the largest manufacturer of
commercial jetliners and military aircraft combined
- Has a long tradition of aerospace leadership and innovation
- Continues to expand its product line and services to meet emerging
customer needs
What Boeing Do today
- Design, assemble and support commercial jetliners,
defense s