Ⅲ. BCG Matrix
(1)Present situation
(2)Direction of strategy's establishment
Ⅳ. Current state
1.Star
(1)Lotte Confectionery
Lotte Confectionery has been growing nationally. And it is trying to achieve a goal that Asia number 1 the confectionery in 2018. Lotte Confectionery built infra to target foreign market by build new factories at China, Russia and Vietnam last yea
of enemy, dissatisfaction, frustration , to the people.
He also doesn`t drop the past story. He reminded the brilliant German history of the past. And he aroused wills to achieve brilliant nation again between the people.
3.5 Confidence in the future & followers
Hitler`s confidence in the future and followers ability is clearly revealed in following his mention. “ Germans is receiving a raw
of them has amounted to more than 200 recently. Not satisfied with the huge success in Korean domestic market, Hollys Coffee decided to go abroad and opened stores in Malaysia and Los Angeles in US in 2007.
A few months ago, in December 2009, Hollys Coffee launched the third international store in Peru, one of the coffee bean-producing nations. Hollys Coffee announced it would achieve two goals
in the prevention of abuses by the powerful. He argued that legislators ought to provide information to the public through education. Then the result of education will conclude to national consent. This process is necessary because the government which he argued was based on the theory of social contract. The goalof education was to insure love of a free, democratic government. Although he ref
are in. Also, due to the lack ofofficial training sessions, the employees do not really have an opportunity to completely grasp and comprehend the corporate vision, objectives, and strategies that the firm has set out. This leads some staff members to pursue the values inconsistent with the corporate goals.
There are too many senior- or associate-level producers at MBC. Among the 1,770 staff