1.4.1.2. Sincerity
특히 social media 마케팅을 통해 전달되는 Contents는 진실해야 한다. social media는 사회적 네트워크, 곧 인간적인 관계에 기반한 매체이기 때문에 social media를 통해 유통되는 Contents는 Contents 공급자인 기업과 소비자간의 관계에 영향을 미치게 된다. 진실성이 없는 Contents는 이내 외면을 받을 수
1. Neat and efficient design
iTunes store’s layout is focused on neat and efficient design. For example, iTunes store doesn’t have unnecessary advertising banners in every page. It has only the important parts which provide music and application contents to consumers. It also uses grouping and labeling about related new release contents and ranking with the orders that contain consumer’s t
Solvency Ratios
2007
2008
2009
2010
Debt Ratio
0.779
0.762
0.745
0.692
Debt to Equity Ratio
3.519
3.194
2.919
2.247
Long Term Debt to Total Capitalization Ratio
0.562
0.402
0.209
0.433
Numger of Time Interest Earned Ratio
3.555
1.089
0.959
2.053
Operating Cash Flow to Interest Expenses
7.053
3.291
3.099
5.129
- Fox Filmed Entertainment
- 20th Century Fox
- Fox Searchlight Pictures
- 20th Century Fox Television
- 20th Television
- Fox Faith
- Fox Television Studios
- Fox Entertainment Group
The first publisher to
digitize contents
such as e-book
Digitization helps to
protect copyrights
for authors
They are consistently innovating
technological advancement
2. The background concept of KM
In 21st century, Knowledge Management has become very important. Knowledge Management includes organization’s strategies and practices to identify, create, represent, distribute and enable adoption of insights and experiences. In other words, KM is a management strategy that controls and shares invisible knowledge or skill useful for development of company. Ther
소셜 미디어 마케팅 Social Media Marketing
[관리회계] 스타벅스와 커피빈 재무분석(영문)
