McDonald's Denmark opened the world's first HFC2(hydrofluorocarbon)-free restaurant in Denmark
1-2. Vision and Mission Statement
Mission Statement
McDonald’s has a unique company culture which became a model in food industry. The most distinguishing feature of McDonald’s from other restaurants is the attitude of performing the mission. McDonald’s perform their values in practice.
MISSION AND HISTORY
TESCO is a UK-based international grocery and general merchandising retailer.
He is the person who created TESCO brand name.
When he began to sell extra groceries his first day's profit was £1 from
sales of £4.
TESCO employs 440,000 people in
4000 stores across 15 countries.
Strength
Increasing market share
Insurance
Tesco online
B
New Planes = Efficiency(cheap tickets)
2) Flexible fare policy
3) Introduction of e-ticketing, prepaid excess
baggage, and seat selection system
(The first in Philippine)
4) Partnership (Hotel, car rental, travel insurance,
entertainment ticketing)
5) CPV(customer perceived value)
6) Promo fare: If pre-purchase allowance online,
Ticket Issuance is Faster and Cheaper
Ⅰ. Introduction
1. Selected topics motivation
Southwest Airlines in the United States, many companies struggling with bankruptcy and the outlook is dark red in the airline industry 33 years has continued to fast growth to continue. Interference of large established competitors also suffered from the difficulty 9. With 11 attacks in the industry as a whole undergoing a major crisis, b
Ⅰ. Introduction of the project
ⅰ. Reasons of Selection: JetBlue and Southwest
The US passenger airline industry is competitive and highly sensitive to GDP and economic situations. And their profits are sensitive to changing fuel costs, average fare levels and demand of passengers. Once unexpected situations happen like inclement weather, international events and terrorism, passenger demand