저의 Best 5는 3개의 인쇄 광고와 2개의 TV광고로 꾸며 보았습니다. 1위 다툼을 치열하게 하던 중 도저히 순위를 꼽지 못할 것 같은 마음에 드는 몇몇 광고는 다음 과제의 best.1을 차지하는 것으로 보류를 해두기로 했습니다. 조금 미흡하지만 재미있게 봐 주시고 고쳐야 할 점 또는 잘된 점에 대해서도 많은
Topic
Analysis and comparison of Sportswear
(Swimsuit, Golf wear, Outdoor wear)
Suggestions for the improvement of analyzed materials
Reason for Topic
More people look upon well-being as important
=> widespread use of sportswear & generalization of sportswear
Spotlight on Sportswear market qua technical materials
Throughout the semester, specific materials are commonly used in
Ⅰ. Business Information
Company name : SPRINGBOK SPORTSWEAR
1) ABOUT SPRINGBOK Sportswear
SPRINGBOK Sportswear is a South Korea based clothing manufacturer, specializing in the manufacture and supply of sportswear, jackets and corporate clothing. SPRINGBOK Sportswear was established in 2012.
Our factory and sales outlet, as well as our newly opened showroom, are situated together in
Over 180 countries and 75 foreign branches
Net profit ranked 20th and sales raked 15th in the states
Number 1 sales and share of sportswear and shoes around the world (19.5% of sales share on total sportswear sales)
Distinctive design
Buzz marketing
Free samples
Unique shoe design
Bulk purchase discounts
Headquarters Staff dispatched to retail stores
First mover effect
Servic
sportswear)와 1920년대 스포츠관람을 위해 입기 시작하여 여가복 개념으로 발전한 스펙테이터 스 포츠웨어 (spectator sportswear)로 나누어 졌다. 그러나 1960년대 이후 스포츠웨어 에 근간을 두고 패션성을 부여한 새로운 개념들이 등장하였다.
‘스포티브 룩(sportive look)'은
sportswear. But in 1978, a small Oregon company named Nike founded in 1972 offered more distinctive colors and styles while also patenting the technical innovations underneath and inside them. As a result Adidas was overtaken by Nike in the 1980s, with large financial misfortunes. They were able to come back in the market by creating the credo that “Teens will usually shun whatever their parent
sportswear that gained a reputation for attentive customer service in Hong Kong and beyond.
: 활발한 사업가이자 카리스마적인 세일즈맨- 처음엔 홍콩에 기원을 둔 지오다노의 ceo로 유명해졌다.
In 1995, Lai started apple daily, which quickly rose through Hong Kongs crowded newspaper market to become a bestseller.
1995년 lai는 홍콩의 많은 신문시장에
sportswear,
colorful outfits that will
light up any festive occasion.
Hollywood, California.
Two titans of the movie industry
go head-to-head,
and no one wins.
World-famous movie star,
M. Eric McCormack,
known affectionately by his fans
as "Meric,"
has reached an impasse
in a contract dispute
with his long-time boss,
Louis Q. Goldstone,
head of Goldstone
International Pictures.
With production co