media richness” helps explain an individual’s choice of communication channel
(“매체 풍부성”모델을 사용하여 개인의 커뮤니케이션 경로 선택을 설명 할 수 있다)
A “rich” channel is one that can(“풍부한” 경로는):
Handle multiple cues simultaneously(다수의 단서를 동시에 다룰 수 있다)
Facilitate rapid feedback(신속
신제품개발 의사결정의 딜레머 (Dilemma)
신제품을 개발하고, 그리고 개발한 신제품을 시장에 도입하는 것은 실패할 위험성이 매우 높지만 이러한 과업은 현대 기업에 있어서 없어서는 안될 중요한 노력이다. 모든 기업은 급변하는 기술과 시장의 영향하에 존재하고 있다. 따라서 기존의 성공적이었던
media and entertainment of Cell phone.
There are two types of DMB, Which is the ground wave DMB and satellite DMB. Ground wave DMB is a Digital broadcasting service that is transmitted through the transition tower on the ground and free watching service can be made possible. There are 6 firms in Korea, including Korean Broadcasting Networks who are in the business right now.
Satellite DMB is a
Ⅰ.INTRODUCTION
ⅰ.About whole foods market
Whole Foods Market is a foods supermarket chain based in Austin, Texas which emphasizes "natural" and organic products. It is classified as grocery store and health food store. Founded in 1980 as one small store in Austin, Texas, Whole Foods Market is now the world's leading retailer of natural and organic foods. The company operates 302 store