wear/Sportswear division (focus of our research) holds about 19.3% of the total sales.
The mission of Lotte Department Store is to contribute to building an affluent society by providing goods and services that can be loved and trusted by the people.
Lotte Group is already considered as a trustworthy conglomerate by the general people. Lotte Department Store takes up quite a large part within L
From midterm presentation, consumer's needs to luxury items is high quality, brand user image, image making, superiority, desire of ostentation, trend, brand loyalty, background.
The following is a few examples method of foreign fashion luxury brand to meet consumer's needs.
❶ high quality
Left side, 69E means that producer
Right side, L in the rectangle mean that year
Ⅰ. Introduction
1. Selected topics motivation
Southwest Airlines in the United States, many companies struggling with bankruptcy and the outlook is dark red in the airline industry 33 years has continued to fast growth to continue. Interference of large established competitors also suffered from the difficulty 9. With 11 attacks in the industry as a whole undergoing a major crisis, b
1. If you have a girl/boy friend who is entertainer, who would be nice?
2. If you are C.C., how do you want to date with your C.C.?
Moon Geun Yung – She may do campus life sincerely with me
Hong Su A – She is very charming and good at baseball
Kim Tae Hee – Because she is SNU student, it will be comfortable to talk
Part 1 - 2. THE PROCESS OF INNOVATION OF CJ
Part 1 - 2 - 1. The reason why Jeil-jedang separate from Samsung
The most important reason Jeil-jedang separated the company from Samsung in 1993 was related to Korean government’s policy at that time. Past president Kim Young-sam carried out policy, in which prominent conglomerates should focus on two or three fields of their business. By doing t