b. The current circumstances
previous Busan Commodore hotel was the worst hotel in the city but these days, hotel is famous of korean style architecture. The hotel is located near Busan station, Nampodong, Guk-je Market, level hotel by remodeling in 2005. The commodore hotel which is five-star hotel has several chain hotels nation-widely so it constructs chain system also is pushing ahead with
1. Samsung and Apple’s market shares are increasing.
2. Nokia and LG Electronics’s market shares are decreasing, because they’ve been turned over smart phone market.
Consumers' distorted perception and lack of marketing.
Cut down on marketing investment.
In the form of marketing ignoring rival companies.
Cheap product image.
technology priority of Sony. Sony continued to launch new TV products, and in 1977, Sony invented the popular personal TV named Sightation.
Sony’s inventions and growth at 1960’s were great. However, the recent products are not as popular as in the previous years. In 2005, Sony launched BRAVIA(Best Resolution Audio Visual Integrated Architecture). This product was Sony’s new style of TV b
(2) Why do you think cost of sales is included in the computation of contribution margin on page 33?
Looking at Benetton’s reclassified and more detailed statement of income on page 50, one will notice that the majority of its cost of sales is from material & inventories (47.2%) and outsourcing work to subcontracted companies (36.6%). This would mean that most of its production costs are var
investment abroad
④ Degree of Woman drinker is going up-Woman in her 20's is rasing up
⑤ The degree of so-ju is decrease
After 30 degree so ju in 1965, alcohol of soju is slowly go down.
Well-being trend makes degree of so-ju down.
People want to drink 18's degree so ===>> low degree soju is new trend
 
Paradise had decreased by 2008 and it started going up at the
end of 2008.
GKL has been falling continuously since 2007.
Result
Despite development of external forms, GKL has a difficult time in making low profits.
Observation
GKL is expected to grow up in the business showings steadily.
invest in building tourism related infrastructure and public projects. They are at the center of the Korean tourism industry in contributing to the development of the national economy. It will give its best to establish a positive image of the casino industry by promoting various activities that contribute to the society. In addition, all employees of GKL are making efforts under the top-priority
analysis software.
Using this data analysis from the “Wiselog” program, G market can provide the service that meets the customer needs and understand consumer behavior in depth. Combing these information with their existing database, G market can use this source to CRM. This procedure will explained in the following parts.
3.2 ISP& ESCROW&SSL
To ensure the security of E-commerce, G marke
style as important thing.
-Distinction, Sense of kinship within a group
(4) Age of 20-30 high income bracket that are sensitive to trend and fashion.
3) Positioning
(1) Strong brand power and the best quality
NIKE gradually differentiates from other companies by devising ‘AIR’ based on high-end technology that is able to attract consumers. Marketing strate
S-Hyundai-card.
Target market = for women in 20-30 ages who do shopping frequently as Hyundia has strong distributions in department-store.
Positioning = for women, it offers many benefits for shopping such benefit as give discount price in purchasing goods in department-store and day-marketing in Saturday and Sunday. Innovative design of card for ladies.
4-P
Product = Platinum card