유료 리스팅
- 키워드 웹 검색 결과의 상단에 스폰서링크로 불리는 짧은 텍스트 광고를
배치하는 것 (구글에서는 Adwords 라는 상품)
- 검색창에 검색어를 치고 나오는 링크 된 페이지의 순서
- 검색엔진에 의해 만들어진 리드는 배너광고가 다른 웹사이트에 게제 된
것보다 마케팅에 더 효
Acquired the first ‘certification of K4 & K4E’ from government
Acquired the ‘NT Mark’
‘IR52 Changyongsil prize’
‘The Best E-commerce Technology’ prize of 1999
Win the ‘industrial prize for venture company’ of 1999
Selected ‘one of Korea 100 technologies in 20th century’
Win ‘Customer Hit prize of 2000 elected by Korea daily paper
‘Best Internet Technology Compa
* Analysis
: ROE measures how much the firm earned for each dollar of stockholders' investment. In the long run, firms with higher ROE are expected to have higher stock prices than firms with lower ROE. So it shows the effectiveness of the company's overall business strategy.
Hyundai and Kia's ROE is higher than that of average industry. Considering that average ROE of other industry's co
2.3.3 Process Explanation
1) Foolish Model
주어진 raw meterial에서 glucose를 얻는 당화공정과 이후 fermentation을 이용해 ethanol을 얻는 process로 실제의 공정보다 매우 단순화 되어있는 model. ethanol 생성공정을 거치면서 발생한 impurity는 이 모델에 포함된 centrifuge공정에 의해 분리되어 처리된다. foolish model의 output 으로
Introduction
July 13, 1937, Vernon Rudolph opened a doughnut shop in Winston-Salen,
North Carolina.
Show making process of doughnuts
Indirect Marketing
(sponsoring talk shows, variety events, parties.
Sell healthier food and specialty coffee. Morgan plans to add oatmeal, yogurt and fruit juice to the Krispy Kreme menu.
ENRG became a significant franchisor of bagel res
Q3. WACC Calculation
1> Cost of Equity by CAPM ; Re= Rf + (Rm - Rf) b
2> After-tax Cost of Debt by interest expenses on Debt divided by long term debt
3> Weight of Equity = Stock price X Common share outstanding
( 70% of Firm Value during 2007)
Part1
-Intro
·기업 소개
1978년 7월, 미국 Dallas에서 작은 규모의 150 m2의 규모로 시작했다. Kip Tindell (Chairman and CEO), Garrett Boone (Chairman Emeritus)과 Architect John Mullen은 사람들의 삶은 단순화시키는 데 도움을 주기 위한 제품들로 구성된 store를 개점했다. 그렇게 함으로서 그들은 저장과 조직을 포함한 새로
Mobile telecommunications industry
An industry with 5.6 billion customers with
Growth driven by increasing global demand
For data services and rising mobile
Penetration in emerging markets
The mobile industry generates around US $900 billion of annual revenue and accounts for around 1.5% of world GDP.
There are 5.6 billion mobile customers which is equivalent to around 80% of the w