(1) Bubble increase of the housing industry.
Following is the background of Bubble increase of the housing market.
Easy Money Policy of FRB(Federal Reserve Board)
In the housing industry of USA formed mortgage-system, the interest-rate is the factor that decide market price and adjust the demand and supply of the housing market, and also is main channel of currency policy.
After 『dot-com
become warm vacation spots.
- The melting of Antarctic ice sheets would raise sea levels.
- The main rivers of the world will run dry, and many people will die because of water shortages.
* An increase of 5 degree Celsius makes...
- The temperate regions of the southern and northern hemispheres would become wastelands.
- There will be few lands for living so the notion of "Climate refuge
2.3. Strategies Against Competitors
2.3.1 Cheap Price
The distribution system between Korea and America is very different. The price with same goods in America is cheaper than in Korea. Especially season sail has the cost cut about 60~70% WizWid buys mass quantity of goods and prepares for shortage of products. It can cut their selling price very much.
2.3.2. Brand Loyalty: First-mover Advan
- Brought the birthrate in China down.
In 1970, the birthrate was 33.43 per thousand people.
In 1990, the birthrate was 21.06 per thousand people.
In 1970, The average number of children per woman was 5.01children.
In 1990, the number of children per woman was 2.31children.
At the family planning center, the woman was injected with rivanol which is an abortio
4.3 Systems
Top management give all employees smart phone to more flexible approach to every metro system. Also company make application used in smart phone based on employee's working process. Company has many systems for monitoring customers’ satisfaction. First they operate call center 24 hours, so anyone who have complaint and opinion about Seoul Metro 5678 call that center to ask them. A
Ⅳ. Analysis of STP of the two company
1. Analysis of the Korean air's STP
(1) Market Segmentation for the Korean air
① Categories of haul: Short haul market VS Long haul Market
② Categories of flight mode: Scheduled flight VS nonscheduled(kind of chartered plane flight)
③ Business passenger markets VS Leisure passenger markets
④ Passenger services markets VS Cargo services
Korean Air Line, KAL, is one of the most famous airline company of South Korea. Korean Air takes the lead in global transportation network and plays a key role in enhancing Korea's status.
Vision :
“To be a Respected Leader in the World Airline Community”
Mission : Excellence in Flight - Operational Excellence - Service
2) mammonism
Mommonism is a one of serious problem. It is the phenomenon that people think that they can do everything if they have money. However, through industrialization age, people recognized that we have more important thing than money. If we seek only money and follow rich person, it is obvious that our society may be full of dimness and people would do everything to earn money regardless
shortage of specific products
Expect which products will be needed
concerning with target customer preference
Construct discriminatory supply data system
Major customer
Female students who are attending Ewha women university.
Their purchasing pattern
They usually buy more women products such a
shortage of corporate structure. Moreover, when SAJO companies merged, SAJO didn’t experience any conflict resolution stages such as storming or norming of group development. In this confusing and chaotic situation of corporate structure, SAJO’s decision making was mainly done through a centralized top-down structure. This may cause the problem of vertical communication.
4.3 Systems
SAJO ha