♠.소비자 행동 분석
I. 가족의 본질
1. 가족의 의의와 유형
1) 가족의 의의
: 사회생활의 기본단위로서 집단을 이루고 사는 인간사회의 어디서나 발견할 수 있는 기본 경제단위
☞ 혼인 및 혈연에 의해 2사람 이상이 함께 모여 생활하는 집단
- 가족은 소비자의 구매의사결정과정에 많은
One of our competitive strengths is the ability to anticipate consumer dining and taste preferences and adapt our menu to the latest trends in food consumption to keep it relevant to consumers. We create new menu items to keep pace with changing consumer tastes and preferences, and regularly update our ingredients and cooking methods to improve the quality and consistency of our food. Generally,
2) 특징
- Anorexia와 달리 보통 체중
- 보통 토하는 것을 사람들에게 알리지 않음. 비밀리에 불규칙적으로 낮이나 저녁에 집에서 30-60분 사이 앉은 자리에서 5000-10000 kcal 섭취.
- 스스로 지치거나 배에 고통이 오거나, 구토를 하거나, 음식이 떨어졌을 때 멈춤/ Drowsiness, guilt, depression이 뒤따름. (이들은 섭
③ Family Owned Company
In-N-Out Burger is a private, family-run, non-franchised company. Rich Snyder maintained his family's opposition to franchising. While McDonald's, which began the same year as In-N-Out, decided to franchise in 1954, the Snyders, though inundated with franchise inquiries, remained firm. They thought franchising would cause them to lose control of In-N-Out Burger an
01. Royal Family
* 참고: 영국은 고대 로마통치시대와 앵글로색슨 왕조(9∼10세기)를 거쳐 노르만 왕조의 ‘정복왕 윌리엄 1세(1028∼1087년)’에 와서 잉글랜드 통합 왕권의 기반을 이룩. 이후 플란타지네트 왕조로 중세시대를 마감한 후 근세에 들어와 랭카스터 요크, 튜더, 스튜어트, 하노버 왕조를 거쳐 현
Child
Disability of Hee-chun
Adolescent daughter
Psychological problem of
daughter
Educational problem
Living seperately
Parental/Family
Disability of Parents
Low education level of Parents
Low care level for daily life
Unhealthy Father
Social/
environmental
Small house
Job: Physical Labor,
Low income
by Urie Bronfenbrenner
Micro system, Meso system,
Exo system, and Macro system.
The key to this theory is the interactions
A family is the closest, most intense,
most durable, and influential part of
the micro system.
Second child
1) They will act out the unconscious expectations and needs of others as well as their own. Seconds will often be an extension of a mother’s
1. Company Analysis - Family Mart
(1) Company introduction
Since Family mart launched first store in 1990, Garak-dong, Songpa-gu, it has become industry's first national no.1 franchise industry companies which achieved 6,000 domestic franchises in July, 2011. Family mart have a Business philosophy that have 'Human Convinnovation (more humane undertakings, promoting the creation of
4. 동적가족화(KFD : Kinetic Family Drawing)에 의한 심리진단
A. 동적가족화 검사의 시행방법
동적가족화(KFD : Kinetic Family Drawing)는 가족화(DAF : Drawing A Family)에 움직임을 첨가한 투사화이다. Burns &Kaufman(1970)에 의해 발전된 동적가족 화는 개인을 통해 가족의 역동성을 파악하기에 더욱 용이하다는 이점이