PHYSICAL BARRIERS
Trade and industrial cooperation barriers come to geographical distance, culture and language barriers, and the communication. English is often used in world market, But Brazil is Portuguese, spoken, because they're using their contract or language communication difficulties. Interpreters should be used, due to the difficulties and this additional costs should occur. Inform
2. Market Analysis
1) Market Share
Graph of Market Share of Card
In Korea there are a lot of Card brands but we decided to show five representative Card brands including Shinhan card which are the main brands in the Card market.
As you see in the Graph, Shinhan Card is remaining the first place in the market share but the percentage of the market share is declining slowly.
2
1. Korea's biggest, global top-5 credit card company.
2. Sponsored by Shinhan Financial Group.
3. Shinhan Card was established in 1990
4. Introduced the technology of sending virtual one-time card number in Visa's 3-D Secure first in the world for its costomers' security.
The new Shinhan Card has started as the number 1 credit card agent in Asia
The core-keyword of Sinhan finance group
- 디지털신경망 [Bill Gates]
1) 인간의 신경체계를 기업에 적용한 것
2) 적절하게 통합된 정보의 흐름을 꼭 필요로 하는 부서에 적시에 제공하고, 인간의 사고력과 협동을 통해서 판매, 고객, 그리고 통계 등과 같은 정적인 정보를 변형시켜 제품을 설계하는 것
3) 정보의 흐름은 체계적인 시스템 속에서
미국 Walmart에서 도입하여 성공을 거두고있는 RFID system을 먼저 도입하여 고객 만족도를 높이고 First-mover advantage를 누린다.
지난 2003년 유통업계 최초로 전자태그(RFID)를 도입한 월마트가 실시간 재고관리 덕분에 연간 2억8700만달러의 추가 매출 효과를 가져올 것으로 기대하고 있다.
RFID를 사용함
1. About China - Overview
As the third largest country in the world occupying an area of 9,600,000 sq km, it spans 62 degrees of longitude and 49 degrees of latitude. A wide variety of terrain and climate shape its numerous natural attractions. Abundant in a variety of resources, plants, animals, and minerals, the land has nurtured countless generations of Chinese people.
Full Name: The People'
Introduction
The topic given to our group was to find territorial & race conflict on internet. For our group’s research, we sought for territorial conflict combined with intercultural conflict and the Dokdo conflict between Korea and Japan seemed to be the most appropriate issue because Dokdo conflict itself has both the territorial component and intercultural component.
The Dokdo confli
1. Introduction
Nestlé Nespresso S.A. was created in 1986 by its holding company the Nestlé Group, known as “The World’s leading Nutrition, Health, and Wellness Company” based on sound human values and principles. With its high quality Grand Cru portioned coffees available in individual capsules, smart and easy to use machines, and personalized service, Nespresso launched its
Founder
Beautiful Store was established by an active social institution group member who is also a lawyer at the same time. Won-Soon Park was born in March 26th 1956. He was admitted to Seoul National University in 1975, but was expelled because of participating in a student movement. Then he entered Dankook University and graduated in 1979. He passed the bar exam just a year after graduation.
Sales in American market in October, 2009
increased 43.6% from the last year
Market share : 4.7%,
Increased 0.9% from the last year
The market share has been increased gradually
in American market After introducing Genesis
Support of US government in automobile area
‘Cash for clunkers’- a $3 Billion US federal program intended to
provide ec