3. Operations Strategy
* Operational Strategy with what they have first and only done
- First and only U.S. start-up airline to launch with more than $100 million in capital
- First and only airline to offer live satellite television free at every seat
- First and only airline to broadcast the Olympic Games live at every seat
- First U.S. airline to introduce "paperless cockpit" flight
Ⅰ. Introduction of Study
1. Background of study
Although the name of 'QR code' was difficult to remember at first, the recognition rate of 'QR Code' is increasing day by day. As smart phones have become popular globally, various marketings which are using it have appeared. One of the typical marketings is QR code marketing. If QR code which is also called 2D barcode is scanned, it simpl
Incorporated in Delaware in August 1998, and started operations in February 2000
One of the largest discount airlines
in the United States
Operates 180 flights per day
Low-fare passenger airline by offering customers a differentiated product
High-quality customer service
1. Executive summary
While the demand for low-cost air transportation is potentially huge in Asia, development of low-cost carriers (LCCs) lags behind the region's overall aviation development, and certainly lags behind the LCC development in North America and Europe. It has been noted that market conditions and the regulatory environment of Asia are different from those of North America and Eu
<Case Summary>
Ritz Carlton Hotel은 품질 우수 기업에게 수여되는 Malcolm Baldrige National Quality Award를 2번이나 수여했을 만큼 우수한 수준의 서비스와 종업원을 존경으로서 대하는 기업으로 호텔업계에서도 유명하다. 이 호텔은 Millennium Partners라는 부동산 개발회사와 같이 Washington D.C에 스포츠센터와 온천, 레스