Incorporated in 1871, leading company in Finland
Diversified business portfolio >> Concentration on mobile &IT
#1 telecommunication company in Europe
(+) Strong know-how in mobile phone manufacturing
(+) Wide range of mobile devices
(+) Strength in SCM
(-) Challenged by Apple& RIM
(-) Lack of distinctive
competitiveness
(-) Drop in market share
49%(2006)->45%(2008)
OS
과제선정동기
CRM : Customer Relationship Management
C : 고객평가의 관점전환R : 고객접촉의 질 향상M :고객가치에 따른 차별적 관리
IT 기술의 발달
고객정보의 축적이 용이
▪ 매우 적은 비용으로 CRM의 실행 및 유지보수가 가능함▪ 정보의 양이 늘고, 질도 좋아지면서 보다 세밀화된 고객개인별
cost.
3) Selling their own brand item in their own shops.
4) Skipping intermediaries which allows quick products turn over ratio.
5) They can recognize customers demand easily because they sell their product in their own shop directly.
Using the SPA system, UNIQLO also has competitive priorities. In UNIQLO, all of process including planning, manufacturing and selling are implemented
professions
- In recent years it has developed a reputation for being a hub for art and design culture
- Reinforce neighborhood identity
Recognize the individual characteristics of each neighborhood in terms of planning the streetscape
Encourage links between the neighborhoods
Reinforce or create the centre for each neighborhood that reflects the focus and function of the area
4. STRUCTURE DESIGN
4.1. Wing structure
Wing structure
The wing on the plane is a part that the highest load take. The large bending moments especially act on the point near the root of wing. Also, we should consider the number of spar, rib, position, skin thickness and taper ratio.
I Beam shape
4.2. I Beam
Beam theory shows that the I-shaped section is a very efficient form f