Develope : Mission
커피 전문점의 새로운 패러다임 : 커피 + 브런치 + 와이파이 = 다양한 활동 공간
“인간의 정신에 영감을 불어넣고 더욱 풍요롭게 하기 위해 고객에게 가장 좋은 커피와 다양한 활동 공간을 제공함으로서 나아가 사회에 이바지한다.”
2. External analysis
2.1 opportunities and threats
“버튼만 누르세요. 나머지는 저희가 알아서 하겠습니다.”
1888년: 조지 이스트만은 소비자들에게 간단한 최초 카메라를 출시
→ 번거롭고 복잡한 사진 촬영을 누구나 쉽게 할 수 있는 일로 바꾸어 놓음
1982년: 회전 필름 디스크를 기초로 제작된 간단한 "자동" 카메라 제품군을 통해 "디스크 사진
Problem Definition
How LVMH can balance the Strength of a Large company and the Flexibility and Focus of a Small business?
LVMH
Top Market Leader
The Highest Gross Margin & Royalty
Grew by acquiring others
Over 50 Brands in more than 100 countries
인수*합병을 통한 분산정책
브랜드에 대한 완벽한 애착과
동기부여, 효율성,
역동성의 지속적
LVMH
Top Market Leader
The Highest Gross Margin & Royalty
Grew by acquiring others
Over 50 Brands in more than 100 countries
Advantage
Advertising
International Development
Financial and Legal Services
A Learning Organization
Informal Networks and Information Exchange
Corporate Entrepreneurs
Strategic Option
거대 기업형태 및 현 조직체계 유지
사업부 축
News related to the Private Financing
October 4th 2007 “Ceiling rate 66% -> 49%”
The National Assembly published Revision of the Law
about registration of private financing business and protection for customers
Jan 5th 2007 Banks’ Loan Business
Red Ocean : Mortgage loan market & Enterprise loan market
Blue Ocea
News related to the Private Financing
October 4th 2007 “Ceiling rate 66% -> 49%”
The National Assembly published Revision of the Law
about registration of private financing business and protection for customers
Jan 5th 2007 Banks’ Loan Business
Red Ocean : Mortgage loan market & Enterprise loan market
Blu
1.Internal problem in the Northwest airlines
Divert flights to another city or cancel them!
Airline officials in Detroit
Airline’s operations center in Minneapolis
Northwest Airlines’
meteorology department
Airline officials in Detroit
Northwest had several noises within the third layer of communication
Message ContentChannelEnvironment
The noises within those issues
2) Managing external debt using sustainability indicators
External debt management involves balancing resource mobilization and deployment as well as orderly repayment of future obligations. For sustainable debt management, policy makers need to project accurate debt dynamics that are sensitive to the way the current account deficits are being financed. If borrowed resources are not used produ